Hair, Joseph F.; Anderson, Rolph E.; Mehta, Rajiv; … - 2020 - Second edition
Part 1: Twenty-First-Century Sales Force Management. Introduction to Sales Force Management and Its Evolving Roles …. Managing Ethics in a Sales Environment. Customer Relationship Management (CRM) and Building Partnerships. The Selling Process …. Time and Territory Management. Recruiting and Selecting the Sales Force -- Part 3: Managing and Directing Sales Force …