//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Service-Dominant Logic"
~type_genre:"Conference paper"
~type_genre:"Festschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Dienstleistungsmarketing"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Service-Dominant Logic
Dienstleistungsmarketing
8
Services marketing
8
Marketing management
4
Marketingmanagement
4
Betriebliche Wertschöpfung
2
Brand management
2
Deutschland
2
Dienstleistungsmanagement
2
Germany
2
Markenführung
2
Marketing theory
2
Marketingtheorie
2
Service management
2
Service-dominant logic
2
Theorie
2
Theory
2
Value creation
2
13.10.1995
1
Artificial intelligence
1
B-to-B-Marketing
1
Beziehungsmarketing
1
Bundling strategy
1
Business model
1
Business-to-business marketing
1
Consumer goods marketing
1
Coronavirus
1
Crisis management
1
Customer integration
1
Dienstleistung
1
Dienstleistungsqualität
1
Dienstleistungssektor
1
EU countries
1
EU-Staaten
1
Emergency management
1
Epidemic
1
Epidemie
1
Event marketing
1
Event-Marketing
1
Geschäftsmodell
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Conference paper
Festschrift
Article in journal
75
Aufsatz in Zeitschrift
75
Aufsatz im Buch
13
Book section
13
Case study
2
Collection of articles of several authors
2
Fallstudie
2
Konferenzbeitrag
2
Sammelwerk
2
Arbeitspapier
1
Graue Literatur
1
Hochschulschrift
1
Non-commercial literature
1
Reprint
1
Thesis
1
Working Paper
1
more ...
less ...
Language
All
English
2
Author
All
Athanasula-Reppa, Anastasia
1
Daskou, Sofia
1
Kohtamäki, Marko
1
Kostama, Hanna
1
Lehtonen, Heini
1
Masouras, Andreas
1
Rabetino, Rodrigo
1
more ...
less ...
Published in...
All
Business Development and Economic Governance in Southeastern Europe : 13th International Conference on the Economies of the Balkan and Eastern European Countries (EBEEC), Pafos, Cyprus, 2021
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Service-dominant logic : the road map to value co-creation in place marketing
Daskou, Sofia
;
Masouras, Andreas
;
Athanasula-Reppa, …
- In:
Business Development and Economic Governance in …
,
(pp. 369-382)
.
2022
Persistent link: https://www.econbiz.de/10013415100
Saved in:
2
Developing the concept of life-cycle service offering
Rabetino, Rodrigo
;
Kohtamäki, Marko
;
Lehtonen, Heini
; …
- In:
Industrial marketing management : the international …
49
(
2015
),
pp. 53-66
Persistent link: https://www.econbiz.de/10011373947
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->