//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Service-dominant logic"
~type_genre:"Case study"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Services marketing"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Service-dominant logic
Dienstleistungsmarketing
66
Services marketing
66
Deutschland
17
Germany
17
Marketing
17
Dienstleistung
15
Beziehungsmarketing
11
Marketingmanagement
11
Relationship marketing
11
Marketing management
10
Theorie
10
Theory
10
Dienstleistungsqualität
8
Service quality
8
Dienstleistungssektor
7
Strategisches Management
7
Consumer behaviour
6
Konsumentenverhalten
6
Service industry
6
Financial services
5
Finanzdienstleistung
5
Qualitätsmanagement
5
USA
5
United States
5
Bundling strategy
4
Customer integration
4
Dienstleistungsbetrieb
4
Dienstleistungsmanagement
4
Financial sector
4
Finanzsektor
4
Hospital
4
Krankenhaus
4
Kundenintegration
4
Leistungsbündel
4
Service management
4
Services
4
Betriebswirtschaftslehre
3
Brand management
3
Business economics
3
Event marketing
3
more ...
less ...
Type of publication
All
Article
1
Book / Working Paper
1
Type of publication (narrower categories)
All
Case study
Article in journal
76
Aufsatz in Zeitschrift
76
Aufsatz im Buch
13
Book section
13
Collection of articles of several authors
2
Conference paper
2
Fallstudie
2
Konferenzbeitrag
2
Sammelwerk
2
Arbeitspapier
1
Graue Literatur
1
Hochschulschrift
1
Non-commercial literature
1
Reprint
1
Thesis
1
Working Paper
1
more ...
less ...
Language
All
English
2
Author
All
Baglieri, Enzo
1
Corsaro, Daniela
1
Sebastiani, Roberta
1
Vargo, Stephen L.
1
Published in...
All
Management - Business for professionals
1
Managing consumer services : factory or theater?
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Managing consumer services : factory or theater?
Baglieri, Enzo
(
ed.
)
-
2014
Persistent link: https://www.econbiz.de/10010476951
Saved in:
2
Transitioning to value co-development
Sebastiani, Roberta
;
Corsaro, Daniela
;
Vargo, Stephen L.
- In:
Managing consumer services : factory or theater?
,
(pp. 131-149)
.
2014
Persistent link: https://www.econbiz.de/10010478144
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->