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~subject:"Services marketing"
~subject:"United States"
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Services marketing
United States
Dienstleistungsqualität
140
Service quality
140
Consumer behaviour
128
Konsumentenverhalten
128
Customer satisfaction
99
Kundenzufriedenheit
99
Beziehungsmarketing
90
Relationship marketing
90
USA
54
Dienstleistungsmarketing
31
Dienstleistungssektor
28
Service industry
28
Brand management
24
Markenführung
24
service quality
21
Customer service
20
Dienstleistung
20
Kundenservice
20
Services
20
Emotion
19
Advertising
18
Brand image
18
Markenimage
18
Werbung
18
Higher education institution
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Hochschule
17
Lieferantenmanagement
15
Supplier relationship management
15
satisfaction
15
Marketing management
14
Marketingmanagement
14
customer satisfaction
14
Beschwerdemanagement
13
Complaint management
13
Einzelhandel
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Retail trade
13
Viral marketing
13
Virales Marketing
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English
75
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Gulas, Charles S.
3
Moser, H. R.
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2
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2
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2
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Services marketing quarterly
75
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All
ECONIS (ZBW)
75
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1
Role of facilitators in the medical tourism industry : a study of medical tourism facilitators in an emerging market
Rydback, Michelle
- In:
Services marketing quarterly
43
(
2022
)
2
,
pp. 129-145
Persistent link: https://www.econbiz.de/10013178029
Saved in:
2
Consumers' advertising media use : a cross-cultural study
Tesfom, Goitom
;
Lutz, Clemens
- In:
Services marketing quarterly
43
(
2022
)
1
,
pp. 32-47
Persistent link: https://www.econbiz.de/10012801854
Saved in:
3
Establishing loyalty from consumers' CSR perception toward the restaurants offering nutritional information
Rehman, Mohsin Abdur
;
Park-Poaps, Haesun
;
Lodhi, Rab Nawaz
- In:
Services marketing quarterly
43
(
2022
)
2
,
pp. 206-225
Persistent link: https://www.econbiz.de/10013178034
Saved in:
4
Overall customer satisfaction with banking services (mobile, online, ATM, and bank teller) : comparison between the U.S. and China
Simmers, Christina S.
;
Rast, Rebecca
;
Schaefer, Allen D.
; …
- In:
Services marketing quarterly
43
(
2022
)
2
,
pp. 226-239
Persistent link: https://www.econbiz.de/10013178036
Saved in:
5
Revisiting the past to understand the current debates on service-dominant logic
Bhanja, Nivedita
;
Saxena, Garima
- In:
Services marketing quarterly
43
(
2022
)
2
,
pp. 240-255
Persistent link: https://www.econbiz.de/10013178038
Saved in:
6
The influence of service brand perceptions and ideals on consumption intentions
Sciulli, Lisa M.
;
Bebko, Charlene
- In:
Services marketing quarterly
42
(
2021
)
1/2
,
pp. 38-56
Persistent link: https://www.econbiz.de/10012607282
Saved in:
7
Marketing mix elements and customer service satisfaction : empirical evidence in the Malaysia edutainment theme park industry
Mohd. Haniff Jedin
;
Balachandran, Indra
- In:
Services marketing quarterly
42
(
2021
)
1/2
,
pp. 93-107
Persistent link: https://www.econbiz.de/10012607285
Saved in:
8
Consumers' perception of service newness and its marketing implications
Savas-Hall, Selen
;
Koku, P. Sergius
;
Mangleburg, Tamara
- In:
Services marketing quarterly
41
(
2020
)
1
,
pp. 35-48
Persistent link: https://www.econbiz.de/10012179200
Saved in:
9
Linking relational benefits and customer loyalty : the mediating role of customer intimacy
Shukla, Mahendra Kumar
;
Pattnaik, Pinaki Nandan
- In:
Services marketing quarterly
41
(
2020
)
4
,
pp. 322-343
Persistent link: https://www.econbiz.de/10012607277
Saved in:
10
Toward an improved understanding of online customer service delivery to millennials
Hodge, Sharon K.
;
Honeycutt, Earl D.
;
Shipley, Danica
- In:
Services marketing quarterly
40
(
2019
)
1
,
pp. 33-47
Persistent link: https://www.econbiz.de/10012179154
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