Establishing loyalty from consumers' CSR perception toward the restaurants offering nutritional information
Mohsin Abdur Rehman, Haesun Park-Poaps, Rab Nawaz Lodhi and Hafiz Amaad
| Year of publication: |
2022
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|---|---|
| Authors: | Rehman, Mohsin Abdur ; Park-Poaps, Haesun ; Lodhi, Rab Nawaz ; Amaad, Hafiz |
| Published in: |
Services marketing quarterly. - Philadelphia, PA : Routledge, Taylor & Francis Group, ISSN 1533-2977, ZDB-ID 2113057-7. - Vol. 43.2022, 2, p. 206-225
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| Subject: | brand loyalty | CSR perception | customer satisfaction | nutritional information | restaurant industry | trust | US | Gastronomie | Restaurant industry | Corporate Social Responsibility | Corporate social responsibility | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Vertrauen | Confidence | Markentreue | Brand loyalty | Dienstleistungsqualität | Service quality | Wahrnehmung | Perception | Firmenimage | Corporate reputation |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/15332969.2021.1987612 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013178034