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~subject:"Social Web"
~subject:"Öffentlichkeitsarbeit"
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Search: subject:"new media"
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Social Web
Öffentlichkeitsarbeit
new media
79
Social web
39
New media
36
Internet marketing
25
Online-Marketing
25
Media industries
23
Mediensektor
23
Communication media
20
Kommunikationsmedien
20
Internet
17
Consumer behaviour
13
Konsumentenverhalten
13
New Media
11
social media
11
Public relations
10
Innovation
9
China
8
Marketing management
7
Marketingmanagement
7
Business network
6
Social media
6
Unternehmensnetzwerk
6
Welt
6
World
6
internet
6
technology
6
Communication Technology and New Media
5
Information technology
5
Advertising
4
Beziehungsmarketing
4
Brand management
4
Digitalisierung
4
Digitization
4
Facebook
4
ICT
4
Informationstechnik
4
Innovation management
4
Innovationsmanagement
4
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4
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42
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42
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2
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2
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English
44
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All
Geurin, Andrea N.
2
Armstrong, Cole G.
1
Baek, Heon
1
Barrett, Ashley K.
1
Bartosik-Purgat, Małgorzata
1
Basile, Gianpaolo
1
Bednarz, Joanna
1
Bektaş Durmuş, Sevil
1
Bennett, Gregg
1
Carlson, Anne
1
Casais, Beatriz
1
Chakravorty, Devarpan
1
Chang, Jiyoon
1
Chipp, Kerry Fiona
1
Chęcińska-Zaucha, Agnieszka
1
Collins, Dorothy R.
1
Daellenbach, Kate
1
Das, Ranjan
1
Delia, Elizabeth B.
1
Dikeocha, Chijioke
1
Dixon, Anthony W.
1
Elgün, Asli
1
Ewing, Mike
1
Felix, Reto
1
Felten, Josef
1
Gannon, Valerie
1
Gao, Ya
1
Gardner, Jacob
1
Gee, Sarah
1
Gentry, James K.
1
Guo, Chao
1
Heere, Bo
1
Hinsch, Chris
1
Huang, Yunchu
1
Jiang, Yan-Yu
1
Kalsın, Berrin
1
Kim, Han Soo
1
Kim, Hye Young
1
Kim, Minjung
1
Kim, Sahangsoon
1
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Business horizons
2
Contemporary issues in business economics and finance
2
European Sport management quarterly : ESMQ
2
Journal of marketing management : MM
2
Journal of sport management : the official journal of the North American Society of Sport Management
2
American journal of business : applying research to practice ; AJB
1
Annales Universitatis Mariae Curie-Skłodowska / H
1
Asia Pacific journal of marketing and logistics
1
Bizinfo (Blace) : časopis iz oblasti ekonomije menadžmenta i informatike
1
European research studies
1
International journal of business communication : IJBC : a publication of the Association for Business Communication
1
International journal of e-business research : an official publication of the Information Resources Management Association
1
International journal of electronic business
1
International journal of entrepreneurial behavior & research
1
International journal of information systems and change management : IJISCM
1
International journal of information technology and management : IJITM
1
International journal of internet marketing and advertising : IJIMA
1
International journal of sport management and marketing : IJSMM
1
International journal of sustainable entrepreneurship and corporate social responsibility : an official publication of the Information Resources Management Association
1
International journal of technology marketing : IJTMkt
1
International review of economics & finance : IREF
1
International review on public and non-profit marketing
1
Journal of business research : JBR
1
Journal of communication management : an international journal
1
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Marketing letters : a journal of research in marketing
1
Nonprofit and voluntary sector quarterly
1
Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
1
Pacific-Basin finance journal
1
Service business
1
Sport management review
1
Sport marketing quarterly : preferred journal of the Sport Marketing Association
1
Technological forecasting & social change : an international journal
1
Technology analysis & strategic management
1
The journal of product & brand management
1
World review of entrepreneurship, management and sustainable development
1
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ECONIS (ZBW)
44
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1
Social media as a tool of political communication
Słomski, Wojciech
- In:
European research studies
26
(
2023
)
2
,
pp. 318-336
Persistent link: https://www.econbiz.de/10014307945
Saved in:
2
Constructing the food waste issue on social media : a discursive social marketing approach
Sutinen, Ulla-Maija
;
Närvänen, Elina
- In:
Journal of marketing management : JMM ; journal of the …
38
(
2022
)
3/4
,
pp. 219-247
Persistent link: https://www.econbiz.de/10013206531
Saved in:
3
Application of a multi-channel attention mechanism in text classification of
new
media
Wang, Weixian
- In:
International journal of information technology and …
22
(
2023
)
3/4
,
pp. 226-239
Persistent link: https://www.econbiz.de/10014319392
Saved in:
4
New
media
marketing as a driver of enterprise country of origin (COO) offer in international markets
Vrontis, Demetris
;
Basile, Gianpaolo
- In:
International journal of entrepreneurial behavior & research
28
(
2022
)
5
,
pp. 1222-1244
Persistent link: https://www.econbiz.de/10013387549
Saved in:
5
The role of different information sources in information spread : evidence from three media channels in China
Wu, Chunying
;
Xiong, Xiong
;
Gao, Ya
- In:
International review of economics & finance : IREF
80
(
2022
),
pp. 327-341
Persistent link: https://www.econbiz.de/10013342045
Saved in:
6
Changes in user experience and satisfaction as media technology evolves : the reciprocal relationship between video games and video game-related media
Chang, Jiyoon
;
Lee, Daeho
- In:
Technological forecasting & social change : an …
174
(
2022
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013252573
Saved in:
7
The impact of media convergence on the development of integrated corporate communication in tourism
Sančanin, Branislav
- In:
Bizinfo (Blace) : časopis iz oblasti ekonomije …
9
(
2018
)
2
,
pp. 53-63
Persistent link: https://www.econbiz.de/10012289300
Saved in:
8
The usage of
new
media
tools in prosumer activities : a corporate perspective
Bartosik-Purgat, Małgorzata
;
Bednarz, Joanna
- In:
Technology analysis & strategic management
33
(
2021
)
4
,
pp. 453-464
Persistent link: https://www.econbiz.de/10012501375
Saved in:
9
It is in the game : dimensions of esports online spectator motivation and development of a scale
Qian, Tyreal Yizhou
;
Wang, Jerred Junqi
;
Zhang, James J.
; …
- In:
European Sport management quarterly : ESMQ
20
(
2020
)
4
,
pp. 458-479
Persistent link: https://www.econbiz.de/10012287098
Saved in:
10
Online behavioral targeting : are knowledgeable consumers willing to sell their privacy?
Li, Herman
;
Nill, Alexander F.
- In:
Journal of consumer policy : consumer issues in law, …
43
(
2020
)
4
,
pp. 723-745
Persistent link: https://www.econbiz.de/10012392358
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