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~type_genre:"Aufsatz im Buch"
~type_genre:"Book section"
~type_genre:"Hochschulschrift"
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Digitalisierung des Handels mit ePace : innovative E-Commerce-Geschäftsmodelle und digitale Zeitvorteile
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E-retailing challenges and opportunities in the global marketplace
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Developing the digital economy in ASEAN
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E-Life: web-enabled convergence of commerce, work, and social life : 10th Workshop on E-Business, WEB 2011 ; Shanghai, China, December 2011 ; revised selected papers
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The "dematerialized" insurance : distance selling and cyber risks from an international perspective
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Empirical research for futuristic e-commerce system : foundations and applications
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Handbook of strategic e-business management
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Web-Exzellenz im E-Commerce : Innovation und Transformation im Handel
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BestMasters
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E-adoption and socio-economic impacts : emerging infrastructural effects
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Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
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Marktplätze im Umbruch : digitale Strategien für Services im Mobilen Internet
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Praxis der Personalisierung im Handel : mit zeitgemäßen E-Commerce-Konzepten Umsatz und Kundenwert steigern
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Strategic and pragmatic e-business : implications for future business practices
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The market makers : how retailers are reshaping the global economy
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Die Frauen und das Netz : Angebote und Nutzung aus Genderperspektive
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Information and communication technologies in tourism 2013 : proceedings of the international conference in Innsbruck, Austria, January 22 - 25, 2013
5
Inter-organizational information systems and business management : theories for researchers
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LISS 2012 ; Vol. 2
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Proceedings of the IWEMB 2019 : Third International Workshop on Entrepreneurship in Electronic and Mobile Business : Vestfold, Norway, September 30-October 1, 2019
5
Schriftenreihe Studien zum Konsumentenverhalten
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Strategic e-commerce systems and tools for competing in the digital marketplace
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Value creation in e-business management : 15th Americas Conference on Information Systems, AMCIS 2009, SIGeBIZ track, San Francisco, CA, USA, August 6 - 9, 2009; selected papers
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Achieving Business Competitiveness in a Digital Environment : Opportunities in E-commerce and Online Marketing
4
Advanced technologies management for retailing : frameworks and cases
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Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
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Advances in electronic marketing
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CSR und Digitalisierung : der digitale Wandel als Chance und Herausforderung für Wirtschaft und Gesellschaft
4
Das Internet der Zukunft : bewährte Erfolgstreiber und neue Chancen ; Wolfgang Fritz zum 60. Geburtstag
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Der Handel im Informationszeitalter : Konzepte, Instrumente, Umsetzung ; Klaus Barth zum 65. Geburtstag
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ECONIS (ZBW)
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1
Illuminating the e-commerce marketing mix : framework development, marketing tool effects on online patronage, and impact of brand equity
Klink, Benjamin
-
2023
Persistent link: https://www.econbiz.de/10014288845
Saved in:
2
Essays on consumer search
Greminger, Rafael P.
-
2022
Persistent link: https://www.econbiz.de/10013355042
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3
Factors influencing online investment adoption : a systematic review
Siti Aisyah Shari
;
Aisyah Abdul Rahman
;
Syajarul Imna …
- In:
Contemporary Issues in Finance, Investment and Banking …
,
(pp. 135-159)
.
2024
Persistent link: https://www.econbiz.de/10014456512
Saved in:
4
Mass customization's online sales configurator capabilities and purchase intention : the roles of psychological empowerment and ownership
Meddeb, Marwa
;
Moulins, Jean-Louis
- In:
Bringing the Soul Back to Marketing : Proceedings of …
,
(pp. 1-10)
.
2024
Persistent link: https://www.econbiz.de/10014500979
Saved in:
5
Reviewing the research landscape of online scarcity messages
Banerjee, Snehasish
;
Pal, Anjan
;
Kapetanaki, Ariadne …
- In:
Bringing the Soul Back to Marketing : Proceedings of …
,
(pp. 11-19)
.
2024
Persistent link: https://www.econbiz.de/10014500982
Saved in:
6
Online betting intentions : the effect of perceived fairness, navigational enjoyment and playing for fun or to beat the odds
Konietzny, Jirka
;
Caruana, Albert
;
Vella, Joseph M.
- In:
Bringing the Soul Back to Marketing : Proceedings of …
,
(pp. 67-79)
.
2024
Persistent link: https://www.econbiz.de/10014501054
Saved in:
7
Perceived risks with technology acceptance model in online shopping
Sharma, Kapil
;
Kumar, Yogesh
;
Khosla, Rajiv
;
Taneja, Sanjay
- In:
Sustainable investments in green finance
,
(pp. 81-96)
.
2024
Persistent link: https://www.econbiz.de/10014448405
Saved in:
8
A study on cyber defence curse for online attackers
Banerjee, Ranjan
;
Sahu, Rabindranath
;
Gazi, Toufique Ahammad
- In:
Strengthening industrial cybersecurity to protect …
,
(pp. 106-124)
.
2024
Persistent link: https://www.econbiz.de/10014527051
Saved in:
9
Determining the skills necessary for online seller–buyer communication to avoid frictional unemployment due to skill gaps
Muthmainnah
;
Al Yakin, Ahmad
;
Massyat, Muhammad
; …
- In:
Contemporary challenges in social science management : …
,
(pp. 113-135)
.
2024
Persistent link: https://www.econbiz.de/10014531699
Saved in:
10
Ethical AI integration in marketing strategies for sustainable e-commerce fashion designing
Rana, Nirbhay
- In:
Contemporary management and global leadership for …
,
(pp. 218-233)
.
2024
Persistent link: https://www.econbiz.de/10014532604
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