//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Hochschulschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Darstellung"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Visualisierung
549
Visualization
530
Humor
217
Descriptive statistics
195
Deskriptive Statistik
195
Consumer behaviour
156
Konsumentenverhalten
156
Advertising effects
117
Werbewirkung
117
Theorie
101
Theory
101
Advertising
78
Werbung
78
USA
69
United States
68
Wahrnehmung
52
Perception
51
Bibliometrics
46
Bibliometrie
46
Internet marketing
44
Online-Marketing
44
Social Web
44
Social web
44
Führungsstil
42
Leadership style
42
Deutschland
40
Cognition
36
Germany
36
Kognition
36
Management information system
36
Management-Informationssystem
36
Wissensmanagement
36
Graph theory
35
Graphentheorie
35
Knowledge management
34
Emotion
33
Brand management
30
Führungskräfte
30
Managers
30
Markenführung
30
more ...
less ...
Online availability
All
Undetermined
400
Free
78
Type of publication
All
Article
860
Book / Working Paper
133
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Hochschulschrift
Article in journal
865
Aufsatz im Buch
245
Book section
245
Graue Literatur
210
Non-commercial literature
210
Arbeitspapier
152
Working Paper
152
Lehrbuch
123
Textbook
94
Thesis
85
Einführung
64
Collection of articles of several authors
38
Sammelwerk
38
Humoristische Darstellung
32
Dissertation u.a. Prüfungsschriften
31
Case study
27
Fallstudie
27
Ratgeber
25
Guidebook
21
Aufsatzsammlung
20
Bibliografie enthalten
15
Bibliography included
15
Handbook
14
Handbuch
14
Glossar enthalten
13
Glossary included
13
Conference paper
12
Konferenzbeitrag
12
Konferenzschrift
10
Amtsdruckschrift
9
Comic
9
Government document
9
Collection of articles written by one author
6
Forschungsbericht
6
Sammlung
6
Statistik
6
Wörterbuch
6
Accompanied by computer file
5
more ...
less ...
Language
All
English
854
German
131
French
3
Spanish
3
Bulgarian
1
Italian
1
Slovak
1
more ...
less ...
Author
All
Yoon, Hye Jin
13
Eisend, Martin
8
Davison, Jane
7
Eppler, Martin J.
6
Comi, Alice
5
Oikarinen, Eeva-Liisa
5
Gulas, Charles S.
4
Killen, Catherine P.
4
Schwarz, Uta
4
Wang, Valerie Lynette
4
Wang, Yong Jian
4
Weinberger, Marc G.
4
Basole, Rahul C.
3
Berinato, Scott
3
Cruthirds, Kevin W.
3
Elia, Gianluca
3
Estrada, Mario Arturo Ruiz
3
Gkorezis, Panagiotis
3
Grégoire, Yany
3
Hoffmann, Stefan
3
Katayama, Hiroshi
3
Kim, Jieun
3
Kobel, Sarah
3
McGraw, A. Peter
3
Murata, Koichi
3
Natter, Martin
3
Orth, Ulrich R.
3
Robert, Christopher
3
Warren, Caleb
3
Warren, Samantha
3
Akpan, Ikpe Justice
2
Algharabat, Raed
2
Ayoun, Baker
2
Berthon, Pierre R.
2
Bettner, Mark S.
2
Bielza, Concha
2
Billio, Monica
2
Bouwmeester, Onno
2
Bresciani, Sabrina
2
Béal, Mathieu
2
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
5
Verlag Dr. Kovač
3
Deutschland / Bundeswehr / Universität Hamburg
1
Eberhard Karls Universität Tübingen
1
Europa-Universität Viadrina Frankfurt (Oder)
1
Friedrich-Schiller-Universität Jena
1
Gottfried Wilhelm Leibniz Universität Hannover
1
Heinrich-Heine-Universität Düsseldorf
1
Josef Eul Verlag GmbH
1
Nomos Verlagsgesellschaft
1
Ruhr-Universität Bochum
1
Shaker Verlag
1
Technische Universität Dortmund
1
Technische Universität Dresden
1
Technische Universität Hamburg-Harburg
1
Technische Universität Kaiserslautern
1
UVK Verlagsgesellschaft mbH
1
Universität Greifswald
1
Universitäts- und Landesbibliothek Münster
1
Verlag Dr. Hut <München>
1
more ...
less ...
Published in...
All
Journal of business research : JBR
16
International journal of advertising : the review of marketing communications
13
International journal of advertising : the quarterly review of marketing communications
12
International journal of production research
12
IRZ : Zeitschrift für internationale Rechnungslegung
11
Journal of advertising : official publication of the American Academy of Advertising
11
Psychology & marketing
11
Management decision
10
Qualitative research in organizations and management : an international journal
10
Journal of retailing and consumer services
9
HMD : Praxis der Wirtschaftsinformatik
7
Industrial marketing management : the international journal for industrial and high-tech firms
7
Journal of advertising research
7
The journal of economic education
7
Tourism management : research, policies, practice
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of marketing communications
6
Journal of promotion management : JPM
6
Qualitative market research : an international journal
6
Technological forecasting & social change : an international journal
6
Academy of Management journal : AMJ
5
International journal of hospitality management
5
International journal of project management : the journal of The International Project Management Association
5
Journal of business and psychology
5
Journal of current issues and research in advertising : JCIRA
5
Journal of knowledge management
5
Knowledge and process management : the journal of corporate transformation ; the official journal of the Institute of Business Process Re-engineering
5
Leadership & organization development journal
5
Measuring business excellence : the journal of organizational performance management
5
Operational research : an international journal
5
Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
5
Harvard business review : HBR
4
Health marketing quarterly
4
International journal of contemporary hospitality management
4
International journal of internet marketing and advertising : IJIMA
4
International journal of product development : IJPD
4
International journal of retail & distribution management
4
Journal of consumer research : JCR ; an interdisciplinary bimonthly
4
Journal of econometrics
4
Journal of information & knowledge management : JIKM
4
more ...
less ...
Source
All
ECONIS (ZBW)
993
Showing
71
-
80
of
993
Sort
Relevance
Date (newest first)
Date (oldest first)
71
Will humor increase the effectiveness of human papillomavirus (HPV) advertising? : exploring the role of humor, STD information, and knowledge
Yoon, Hye Jin
;
Kim, Eunjin
;
Choi, Sung In
- In:
Journal of marketing communications
29
(
2023
)
5
,
pp. 491-509
Persistent link: https://www.econbiz.de/10014321983
Saved in:
72
Gender difference in visual attention to digital content of place-based advertising : a data-driven scientific approach
Suh, Taewon
;
Wilson, Rick T.
;
On, Seungtae
- In:
Electronic commerce research
23
(
2023
)
2
,
pp. 877-897
Persistent link: https://www.econbiz.de/10014251956
Saved in:
73
Painting a clear picture while seeing the big picture : when and why leaders overcome the trade-off between concreteness and scale
Carton, Andrew M.
;
Knowlton, Karren
;
Coutifaris, …
- In:
Academy of Management journal : AMJ
66
(
2023
)
1
,
pp. 43-66
Persistent link: https://www.econbiz.de/10014245580
Saved in:
74
A method for layout planning of product web UI visual interface based on clone selection algorithm
Wang, Yanrong
;
Chao, JinJin
;
Wang, Xuemin
- In:
International journal of product development : IJPD
27
(
2023
)
1/2
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014231185
Saved in:
75
Visual perception-based human-computer interaction information classification method for intelligent products
Zhou, Liting
;
Li, Xuan
;
Guo, Minmin
- In:
International journal of product development : IJPD
27
(
2023
)
1/2
,
pp. 28-40
Persistent link: https://www.econbiz.de/10014231213
Saved in:
76
Teaching income inequality with data-driven visualization
Truong, Sang T.
;
Barreto, Humberto
- In:
The American economist : journal of the International …
68
(
2023
)
1
,
pp. 140-155
Persistent link: https://www.econbiz.de/10014233640
Saved in:
77
Influencer marketing on TikTok : the effectiveness of humor and followers' hedonic experience
Barta, Sergio
;
Belanche, Daniel
;
Fernández, Ana
; …
- In:
Journal of retailing and consumer services
70
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014239820
Saved in:
78
Housing price diffusions in mainland China : evidence from a spatially penalized graphical VAR model
Jiang, Xiandeng
;
Chang, Le
;
Shi, Yanlin
- In:
Empirical economics : a quarterly journal of the …
64
(
2023
)
2
,
pp. 765-795
Persistent link: https://www.econbiz.de/10014226320
Saved in:
79
Leader failed humor and follower advice seeking
Ji, Xiaode
;
Liu, Shengming
;
Wang, Hui
- In:
Journal of managerial psychology
38
(
2023
)
2
,
pp. 104-115
Persistent link: https://www.econbiz.de/10014228813
Saved in:
80
Let's laugh about it! : using humor to address complainers’ online incivility
Béal, Mathieu
;
Grégoire, Yany
;
Carrillat, François A.
- In:
Journal of interactive marketing
58
(
2023
)
1
,
pp. 34-51
Persistent link: https://www.econbiz.de/10014228864
Saved in:
First
Prev
4
5
6
7
8
9
10
11
12
13
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->