//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Book section"
~type_genre:"Interview"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Soziale Netzwerke im Internet"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Social Web
2,900
Social web
2,900
Internet marketing
462
Online-Marketing
462
Consumer behaviour
262
Konsumentenverhalten
262
Web 2.0 technologies
233
Web 2.0-Technologien
233
Deutschland
221
Germany
221
Beziehungsmarketing
205
Relationship marketing
205
Social network
186
Soziales Netzwerk
186
Knowledge management
175
Wissensmanagement
175
Internet
172
E-commerce
155
Electronic Commerce
155
Public relations
151
Öffentlichkeitsarbeit
151
Brand management
149
Markenführung
149
Viral marketing
148
Virales Marketing
148
Customer integration
141
Kundenintegration
141
Digitization
129
Digitalisierung
128
USA
123
United States
123
Marketing management
122
Marketingmanagement
122
Innovation management
98
Innovationsmanagement
98
Virtual reality
94
Virtuelle Realität
94
Business model
87
Geschäftsmodell
87
Knowledge transfer
81
more ...
less ...
Online availability
All
Undetermined
755
Free
68
Type of publication
All
Article
2,898
Book / Working Paper
2
Type of publication (narrower categories)
All
Book section
Interview
Article in journal
11,880
Aufsatz in Zeitschrift
11,880
Aufsatz im Buch
2,891
Graue Literatur
1,116
Non-commercial literature
1,116
Arbeitspapier
848
Working Paper
848
Hochschulschrift
423
Collection of articles of several authors
415
Sammelwerk
415
Case study
339
Fallstudie
339
Aufsatzsammlung
301
Thesis
227
Conference paper
179
Konferenzbeitrag
179
Ratgeber
119
Guidebook
108
Konferenzschrift
99
Collection of articles written by one author
50
Sammlung
50
Conference proceedings
48
Lehrbuch
43
Textbook
30
Handbook
24
Handbuch
24
Glossar enthalten
18
Glossary included
18
Amtsdruckschrift
12
Forschungsbericht
12
Government document
12
Reprint
9
Mehrbändiges Werk
7
Multi-volume publication
7
Systematic review
7
Übersichtsarbeit
7
Amtliche Publikation
5
Bibliografie
3
more ...
less ...
Language
All
English
2,083
German
819
Author
All
Möslein, Kathrin
10
Büttgen, Marion
9
Hai-Jew, Shalin
9
Kirchhoff, Sabine
9
Ozuem, Wilson
8
Adeola, Ogechi
7
Di Virgilio, Francesca
7
Dölling, Steffen
7
Fantapié Altobelli, Claudia
7
Füller, Johann
7
Möhlenbruch, Dirk
7
Camilleri, Mark Anthony
6
Hinson, Robert
6
Klamma, Ralf
6
Korflesch, Harald F. O. von
6
Krcmar, Helmut
6
Michelis, Daniel
6
Wiedmann, Klaus-Peter
6
Bauer, Hans H.
5
Ferri, Fernando
5
Grifoni, Patrizia
5
Hennigs, Nadine
5
Kollmann, Tobias
5
Langner, Sascha
5
Leimeister, Jan Marco
5
Manzoor, Amir
5
Meckel, Miriam
5
Ratten, Vanessa
5
Uhl, Axel
5
Walsh, Gianfranco
5
Bartl, Michael
4
Blumauer, Andreas
4
Buhse, Willms
4
Bullinger-Hoffmann, Angelika C.
4
Burmann, Christoph
4
Cao, Yiwei
4
Conruyt, Noe͏̈l
4
Constantinides, Efthymios
4
Coombs, W. Timothy
4
D'Andrea, Alessia
4
more ...
less ...
Published in...
All
Handbook of social media management : value chain and business models in changing media markets
39
Web 2.0 : neue Perspektiven für Marketing und Medien
35
Social media and crisis communication
28
Contemporary issues in social media marketing
23
Dienstleistungsmanagement und Social Media : Potenziale, Strategien und Instrumente
23
Digital transformation in journalism and news media : media management, media convergence and globalization
21
Handbook of research on integrating social media into strategic marketing
21
Social Branding : Strategien - Praxisbeispiele - Perspektiven
20
Analyzing the strategic role of social networking in firm growth and productivity
19
Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
19
Social Web im Tourismus : Strategien - Konzepte - Einsatzfelder
18
The SAGE handbook of social media marketing
18
Community-Marketing : wie Unternehmen in sozialen Netzwerken Werte schaffen
16
Virtual enterprises communities & social networks : Workshop GeNeMe '10 - Gemeinschaften in Neuen Medien, TU Dresden, 07./08.10.2010
16
Information diffusion management and knowledge sharing ; volume 2
15
Organizations and social networking : utilizing social media to engage consumers
15
Personalentwicklung 2.0 : Lernen, Wissensaustausch und Talentförderung der nächsten Generation
14
Strategic customer relationship management in the age of social media
14
Capturing, analyzing, and managing word-of-mouth in the digital marketplace
13
I-KNOW '08 and I-MEDIA '08 : International Conferences on Knowledge Management and New Media Technology ; conference proceedings ; [Graz, Austria, September 3 - 5, 2008]
13
Social Media in der Organisationskommunikation : empirische Befunde und Branchenanalysen
13
Social media in strategic management
13
Social media listening and monitoring for business applications
13
The Routledge companion to digital consumption
13
Virtual enterprises, communities & social networks : Workshop GeNeMe '11 - Gemeinschaften in Neuen Medien, TU Dresden, 07./08.09.2011 ; [eingebunden in die Gesamttagung "Wissens-Gemeinschaften 2011"]
13
Web 2.0 : the business model
13
CSR und Social Media : unternehmerische Verantwortung in sozialen Medien wirkungsvoll vermitteln
12
Computer-mediated marketing strategies : social media and online brand communities
12
Consumer psychology in a social media world
12
Der Einsatz Sozialer Medien im Sport : Gestaltung, Vermarktung, Monetarisierung
12
Digital Business in Africa : Social Media and Related Technologies
11
Digital Public Affairs : Social Media für Unternehmen, Verbände und Politik
11
Handbook of research on business social networking ; Vol. 2
11
Harnessing the power of social media and web analytics
11
Marke und digitale Medien : der Wandel des Markenkonzepts im 21. Jahrhundert
11
Social-Media-Handbuch : Theorien, Methoden, Modelle
11
Consumers@work : zum neuen Verhältnis von Unternehmen und Usern im Web 2.0
10
E-collaboration ; Vol. 1
10
Enterprise 2.0 : Unternehmen zwischen Hierarchie und Selbstorganisation
10
Kultur 2.0 : neue Web-Strategien für das Kulturmanagement im Zeitalter von Social Media
10
more ...
less ...
Source
All
ECONIS (ZBW)
2,900
Showing
31
-
40
of
2,900
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
31
From platform users to platform labor : understanding vlogging as a media industry in China
Wang, Xiaoxian
- In:
De Gruyter handbook of media economics
,
(pp. 369-378)
.
2024
Persistent link: https://www.econbiz.de/10014538943
Saved in:
32
The transformation of news in the digital age : business model changes, challenges, and future directions
O'Brien, Daniel
- In:
De Gruyter handbook of media economics
,
(pp. 431-450)
.
2024
Persistent link: https://www.econbiz.de/10014539016
Saved in:
33
Redefining digital publishing business in platform ecosystems in China : the case of WeChat Read
Ren, Xiang
- In:
De Gruyter handbook of media economics
,
(pp. 450-464)
.
2024
Persistent link: https://www.econbiz.de/10014539620
Saved in:
34
Impact of COVID-19 on the hospitality industry : thematic analysis of global tweets
Kajla, Tanveer
;
Sahil Raj
;
Bhardwaj, Amit Kumar
- In:
Digital influence on consumer habits : marketing …
,
(pp. 57-78)
.
2024
Persistent link: https://www.econbiz.de/10014553079
Saved in:
35
Sentiment analysis of user reactions to Meta's threads launch and Twitter's X renaming : a comparative study using DistilBERT and machine learning
Sharma, Anukansha
;
Bali, Ronit
;
Kumar, Piyush
;
Nandana, …
- In:
Data-driven business intelligence systems for …
,
(pp. 385-405)
.
2024
Persistent link: https://www.econbiz.de/10014553298
Saved in:
36
Electronic Word of Mouth (eWOM) and consumer purchasing behaviour : a study in Karachi’s digital era
Hussain, Zahid
- In:
Digital influence on consumer habits : marketing …
,
(pp. 159-169)
.
2024
Persistent link: https://www.econbiz.de/10014553890
Saved in:
37
Instagram and emergent business models
Manninen, Kadja
;
Carter, Chris James
;
Noke, Hannah
- In:
De Gruyter handbook of digital entrepreneurship
,
(pp. 343-367)
.
2024
Persistent link: https://www.econbiz.de/10014554160
Saved in:
38
Machine learning and sentiment analysis : analysing customer feedback
Kumar, T. Ananth
;
Zaafira, J.
;
Kanimozhi, P.
;
Rajmohan, R.
- In:
AI-driven marketing research and data analytics
,
(pp. 245-262)
.
2024
Persistent link: https://www.econbiz.de/10014559096
Saved in:
39
Redesigning consumer engagement through Metaverse strategies : blockchain and Web 3.0 technologies
Dube, Mercy
;
Tshuma, Sinothando
- In:
AI-driven marketing research and data analytics
,
(pp. 309-324)
.
2024
Persistent link: https://www.econbiz.de/10014559104
Saved in:
40
Accounting perspectives in the digital world : controlling online interaction
Van den Bussche, Pénélope
- In:
Handbook of accounting in society
,
(pp. 265-278)
.
2024
Persistent link: https://www.econbiz.de/10014580494
Saved in:
First
Prev
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->