Cepeda-Carrión, Ignacio; Cepeda-Carrion, Gabriel - In: International Journal of Sports Marketing and Sponsorship 19 (2018) 3, pp. 350-367
Purpose: The sport consumer experience is becoming an important aspect to sport center’s management. From this point, the purpose of this paper is to explore and examine the relationship between sport centers’ absorptive capacity and sport consumer experience, proposing that internal...