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E-commerce
Innovation
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Bundling strategy
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Business process management
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Leistungsbündel
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Makkonen, Hannu
2
Huikkola, Tuomas
1
Komulainen, Hanna
1
Makkonen, Hannu V.
1
Nordberg-Davies, Sini
1
Saarni, Jouni
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Ur Rahman, Saleem
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Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of export marketing : IJExportM
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Technology analysis & strategic management
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ECONIS (ZBW)
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A contextual account of digital servitization through autonomous solutions : aligning a digital servitization process and a maritime service ecosystem transformation to autonomous...
Makkonen, Hannu
;
Nordberg-Davies, Sini
;
Saarni, Jouni
; …
- In:
Industrial marketing management : the international …
102
(
2022
),
pp. 546-563
Persistent link: https://www.econbiz.de/10013259138
Saved in:
2
Is this a new era for old goods Analysing the motives for second-hand product resale in the platform economy
Ur Rahman, Saleem
;
Makkonen, Hannu
- In:
International journal of export marketing : IJExportM
5
(
2022
)
3/4
,
pp. 296-319
Persistent link: https://www.econbiz.de/10014310108
Saved in:
3
Explicating the market dimension in the study of digital innovation : a management framework for digital innovation
Makkonen, Hannu V.
;
Komulainen, Hanna
- In:
Technology analysis & strategic management
30
(
2018
)
9
,
pp. 1015-1028
Persistent link: https://www.econbiz.de/10011911941
Saved in:
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