Hajli, Nick; Sims, Julian; Shanmugam, Mohana - In: Journal of Enterprise Information Management 27 (2014) 6, pp. 719-730
Purpose – Developing countries are still challenged by infrastructural and cultural issues related to the adoption of e-commerce although with the emergence of social commerce, a new stream has been introduced. Iran is a developing country, in which the adoption of e-commerce by small to...