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~subject:"Betriebswirtschaftsstudium"
~subject:"Australia"
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Betriebswirtschaftsstudium
Australia
Consumer behaviour
11
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Neale, Larry
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Journal of marketing education : JME
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The international journal of bank marketing : IJBM
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Investigating the factors influencing the adoption of m-banking : a cross cultural study
Mortimer, Gary
;
Neale, Larry
;
Hasan, Syed Fazal E.
; …
- In:
The international journal of bank marketing : IJBM
33
(
2015
)
4
,
pp. 545-570
Persistent link: https://www.econbiz.de/10011384269
Saved in:
2
The Google Online Marketing Challenge and research opportunities
Neale, Larry
;
Treiblmaier, Horst
;
Henderson, Vani
; …
- In:
Journal of marketing education : JME
31
(
2009
)
1
,
pp. 76-85
Persistent link: https://www.econbiz.de/10003827645
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