Rapert, Molly Inhofe; Newman, Christopher; Park, Seong-Yeon - In: Journal of Global Scholars of Marketing Science 20 (2010) 2, pp. 199-207
For us, there is virtually no distinction between being a responsible citizen and a successful business… they are one and the same for Wal-Mart today. ~ Lee Scott, Wal-Mart CEO after the 2005 Katrina disaster; cited in Green to Gold (Esty and Winston 2006). Lee Scott's statement signaled a new...