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Search: "Pla-García, Cintia"
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Consumer behaviour
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Gázquez-Abad, Juan Carlos
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Martínez-López, Francisco J.
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Pla-García, Cintia
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Rodríguez-Ardura, Inma
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Electronic commerce research and applications
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Handbook of strategic e-business management
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International journal of business environment : IJBE
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Hedonic motivations in online consumption behaviour
Martínez-López, Francisco J.
;
Pla-García, Cintia
; …
- In:
International journal of business environment : IJBE
8
(
2016
)
2
,
pp. 121-151
Persistent link: https://www.econbiz.de/10011624590
Saved in:
2
Online consumption motivations : an integrated theoretical delimitation and refinement based on qualitative analyses
Martínez-López, Francisco J.
;
Pla-García, Cintia
; …
- In:
Handbook of strategic e-business management
,
(pp. 347-370)
.
2014
Persistent link: https://www.econbiz.de/10010234042
Saved in:
3
Utilitarian motivations in online consumption : dimensional structure and scales
Martínez-López, Francisco J.
;
Pla-García, Cintia
; …
- In:
Electronic commerce research and applications
13
(
2014
)
3
,
pp. 188-204
Persistent link: https://www.econbiz.de/10011348323
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