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Search: "Rajendran, G."
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Consumer behaviour
6
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India
5
Indien
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Beziehungsmarketing
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Customer satisfaction
4
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need for variety
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VSB
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brand promise delivery
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commercial banks
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customer satisfaction
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optimum stimulation level
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perceived brand difference
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purchase frequency
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variety seeking behaviour
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Rajendran, G.
14
Mathuraswamy, P.
2
Murugan, Rajeswari
2
Thanigan, Jayanthi
2
Thomas, Baby
2
Jayanthi, K.
1
Manzoor, A. K. Sheik
1
Ponraj, Priya
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Raju, R.
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Sakthivel, P.B.
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Sethuraman, Priya
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Verma, Anil
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International journal of business innovation and research
2
International journal of economic research
2
Ideas, insights and innovation on management research : an international perspective
1
International journal of Indian culture and business management
1
International journal of business excellence
1
International journal of economic perspectives : IJEP
1
International journal of process management and benchmarking : IJPMB
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Journal of food products marketing
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The TQM magazine : the international bi-monthly for total quality management
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Tourism analysis : an interdisciplinary tourism & hospitality journal
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ECONIS (ZBW)
11
USB Cologne (EcoSocSci)
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OLC EcoSci
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1
Does historical nostalgia predict tourists' delight and their destination loyalty intention for the world cultural heritage site of Mahabalipuram, India?
Verma, Anil
;
Rajendran, G.
- In:
Tourism analysis : an interdisciplinary tourism & …
26
(
2021
)
4
,
pp. 249-264
Persistent link: https://www.econbiz.de/10012705627
Saved in:
2
Investment rationality in equity market : an empirical study
Mathuraswamy, P.
;
Rajendran, G.
- In:
International journal of economic perspectives : IJEP
9
(
2015
)
4
,
pp. 49-59
Persistent link: https://www.econbiz.de/10011579316
Saved in:
3
Banks, employees and brand promise delivery : customers' analytical perspective
Thomas, Baby
;
Rajendran, G.
- In:
International journal of business excellence
18
(
2019
)
1
,
pp. 42-63
Persistent link: https://www.econbiz.de/10012052225
Saved in:
4
Variety seeking behaviour on Asian traditional food accompaniment : pickles
Thanigan, Jayanthi
;
Rajendran, G.
- In:
International journal of business innovation and research
10
(
2016
)
4
,
pp. 478-500
Persistent link: https://www.econbiz.de/10011646555
Saved in:
5
Essence of rational investment in equity market : an empirical study
Mathuraswamy, P.
;
Rajendran, G.
- In:
International journal of economic research
12
(
2015
)
2
,
pp. 439-449
Persistent link: https://www.econbiz.de/10011419849
Saved in:
6
A dynamic analysis of variety seeking behaviour with reference to Indian continent
Thanigan, Jayanthi
;
Rajendran, G.
;
Sethuraman, Priya
- In:
International journal of Indian culture and business …
11
(
2015
)
3
,
pp. 289-307
Persistent link: https://www.econbiz.de/10011630117
Saved in:
7
Employee retention strategies (ERS) and brand promise delivery (BPD) of commercial banks : an empirical analysis
Thomas, Baby
;
Rajendran, G.
;
Manzoor, A. K. Sheik
- In:
International journal of economic research
11
(
2014
)
1/2
,
pp. 497-523
Persistent link: https://www.econbiz.de/10010361525
Saved in:
8
Examining variety seeking behavior : a study with reference to fast moving consumer goods (FMCG)
Jayanthi, K.
;
Rajendran, G.
- In:
Journal of food products marketing
20
(
2014
)
3
,
pp. 283-307
Persistent link: https://www.econbiz.de/10010362762
Saved in:
9
A three-dimensional approach to customer retention in mobile phone services
Murugan, Rajeswari
;
Rajendran, G.
- In:
International journal of process management and …
3
(
2013
)
4
,
pp. 494-510
Persistent link: https://www.econbiz.de/10010338918
Saved in:
10
Customer loyalty intentions in broadband internet services
Murugan, Rajeswari
;
Rajendran, G.
- In:
International journal of business innovation and research
7
(
2013
)
4
,
pp. 487-503
Persistent link: https://www.econbiz.de/10010212325
Saved in:
11
Measuring competitiveness using factor analysis and multidimensional scaling technique : an empirical analysis on select commercial banks in India
Ponraj, Priya
;
Rajendran, G.
- In:
Ideas, insights and innovation on management research : …
,
(pp. 203-217)
.
2010
Persistent link: https://www.econbiz.de/10009130845
Saved in:
12
Financial management : a professional approach. Text and case study
Rajendran, G.
-
2009
Persistent link: https://www.econbiz.de/10004947302
Saved in:
13
Management accounting
Rajendran, G.
-
2009
Persistent link: https://www.econbiz.de/10008777422
Saved in:
14
TQM implementation and students' satisfaction of academic performance
Sakthivel, P.B.
;
Rajendran, G.
;
Raju, R.
- In:
The TQM magazine : the international bi-monthly for …
17
(
2005
)
6
,
pp. 573
Persistent link: https://www.econbiz.de/10007097143
Saved in:
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