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Consumer self-confidence in green foods : an investigation of the role of ecolabels using the theory of planned behavior and market segmentation
D'Souza, Clare M.
;
Taghian, Mehdi
;
Apaolaza, Vanessa
; …
- In:
Journal of international food & agribusiness marketing
34
(
2022
)
5
,
pp. 457-487
Persistent link: https://www.econbiz.de/10013483407
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