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Search: "Wetzels, M.G.M."
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Wetzels, Martin
55
Ruyter, Ko de
27
Grewal, Dhruv
12
Mahr, Dominik
7
Ludwig, Stephan
4
Odekerken-Schröder, Gaby
4
Aguirre, Elizabeth
3
Daryanto, Ahmad
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Jong, Ad de
3
Patterson, Paul G.
3
Pelser, Jan
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Rozemeijer, Frank
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Beuningen, Jacqueline van
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Brüggen, Elisabeth
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Corswant, Fredrik von
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Farace, Stefania
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Guha, Abhijit
2
Hensen, Niek
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Keeling, Debbie I.
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Laer, Tom van
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Lemmink, Jos
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Oppen, Claudia van
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Ordenes, Francisco Villarroel
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Schepers, Jeroen
2
Schweiger, Elisa
2
Vanpoucke, Evelyne
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Wetzels, Ruud
2
Wynstra, Finn
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Journal of the Academy of Marketing Science
5
Industrial marketing management : the international journal for industrial and high-tech firms
4
Journal of marketing
3
Journal of retailing
3
Journal of service research
3
Journal of service research : JSR
3
Journal of advertising
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of economic psychology : research in economic psychology and behavioral economics
2
Journal of retailing and consumer services
2
Journal of service management
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Management information systems : mis quarterly
2
Research memorandum / METEOR
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ERIM report series research in management
1
European journal of marketing : EJM
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of electronic commerce : IJEC
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
International journal of operations & production management
1
Journal of interactive marketing
1
Journal of operations management
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Journal of purchasing and supply management
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Long range planning : LRP ; international journal of strategic management
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Maandblad voor accountancy en bedrijfseconomie : MAB
1
Marketing and mobile financial services : a global perspective on digital banking consumer behaviour
1
New challenges to international marketing
1
Psychology & marketing
1
ROA Technical report
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Research memorandum / Faculty of Economics, Limburg University
1
Research memorandum / Faculty of Economics, Limburg University / Faculteit der Economische Wetenschappen, Rijksuniversiteit Limburg
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Service quality and management
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The journal of business & industrial marketing
1
The journal of consumer marketing
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The journal of product innovation management : an international publication of the Product Development & Management Association
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ECONIS (ZBW)
55
OLC EcoSci
1
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1
Enhancing digital advertising with blockchain technology
Stallone, Valerio
;
Wetzels, Martin
;
Mahr, Dominik
; …
- In:
Journal of interactive marketing
59
(
2024
)
1
,
pp. 76-98
Persistent link: https://www.econbiz.de/10014583044
Saved in:
2
Narrate, act, and resonate to tell a visual story : a systematic review of how images transport viewers
Nikulina, Olesia
;
Riel, Allard C. R. van
;
Lemmink, Jos
; …
- In:
Journal of advertising
53
(
2024
)
4
,
pp. 605-625
Persistent link: https://www.econbiz.de/10015050210
Saved in:
3
Behavioural effects of providing labour market information to students : evidence from an eye-tracking pilot study
Fouarge, Didier
;
Steens, Sanne
;
Wetzels, Martin
-
2024
Persistent link: https://www.econbiz.de/10014490831
Saved in:
4
How artificiality and intelligence affect voice assistant evaluations
Guha, Abhijit
;
Bressgott, Timna
;
Grewal, Dhruv
;
Mahr, …
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
4
,
pp. 843-866
Persistent link: https://www.econbiz.de/10014326654
Saved in:
5
A systematic and visual overview of 25 years of the Journal of Service Research : the journey continues
Wetzels, Martin
;
Grewal, Dhruv
;
Wetzels, Ruud
- In:
Journal of service research
26
(
2023
)
4
,
pp. 479-492
Persistent link: https://www.econbiz.de/10014580286
Saved in:
6
Display advertising : the role of context and advertising appeals from a resistance perspective
Tsiotsou, Rodoula H.
;
Hatzithomas, Leonidas
;
Wetzels, Martin
- In:
Journal of research in interactive marketing : …
18
(
2024
)
2
,
pp. 198-219
Persistent link: https://www.econbiz.de/10014521177
Saved in:
7
There is a secret to success : Linking customer experience management practices to profitability
Wetzels, Ruud W. H.
;
Klaus, Philipp
;
Wetzels, Martin
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014303332
Saved in:
8
You've lost that learning feeling : drivers and drawbacks of channel partner disengagement with sales training
Satornino, Cinthia B.
;
Pelser, Jan
;
Wetzels, Martin
; …
- In:
Industrial marketing management : the international …
113
(
2023
),
pp. 258-276
Persistent link: https://www.econbiz.de/10014433589
Saved in:
9
The impact of asymmetric perceptions of buyer-supplier governance mechanisms on relational rents
Vanpoucke, Evelyne
;
Wetzels, Martin
;
Rozemeijer, Frank
; …
- In:
International journal of operations & production management
42
(
2022
)
1
,
pp. 91-121
Persistent link: https://www.econbiz.de/10012798469
Saved in:
10
Toward multisensory customer experiences : a cross-disciplinary bibliometric review and future research directions
Stead, Susan
;
Wetzels, Ruud
;
Wetzels, Martin
; …
- In:
Journal of service research
25
(
2022
)
3
,
pp. 440-459
Persistent link: https://www.econbiz.de/10013395979
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