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~subject:"Beziehungsmarketing"
~subject:"Markenführung"
~subject:"soft drinks"
~person:"Alhidari, Abdullah Mohammed"
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Beziehungsmarketing
Markenführung
soft drinks
Consumer behaviour
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Confidence
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awareness
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consumer behaviour
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customer loyalty
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e-WOM
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perceived value
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Alhidari, Abdullah Mohammed
Barnard, Brian
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Vinerean, Simona
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Al-Khudhair, AbdulElah
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Expert journal of marketing
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Health awareness and price sensitivity as predictors
of
consumers' purchase attitude towards soft drinks
Hamid Saleh, Mahmoud Abdel
;
Alhidari, Abdullah Mohammed
; …
- In:
Expert journal of marketing
6
(
2018
)
1
,
pp. 22-32
Persistent link: https://www.econbiz.de/10012199513
Saved in:
2
Keep them in : how to drive dental consumers' loyalty in the modern era?
Alhidari, Abdullah Mohammed
;
Alkadhi, Omar H.
- In:
Expert journal of marketing
6
(
2018
)
2
,
pp. 106-114
Persistent link: https://www.econbiz.de/10012217237
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