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~person:"Eilers, Daniela"
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Search: institution:"Universität <Bremen> / Lehrstuhl für Innovatives Markenmanagement"
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Customer relationship management
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Eilers, Daniela
Burmann, Christoph
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Blinda, Lars
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Universität <Bremen> / Lehrstuhl für Innovatives Markenmanagement
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LIM Arbeitspapier
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LiM - Arbeits- und Dokumentationspapiere
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USB Cologne (business full texts)
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Bedeutung der Brand Experience für die Markenführung im Internet
Burmann, Christoph
;
Eilers, Daniela
;
Hemmann, Frank
-
Universität <Bremen> / Lehrstuhl für Innovatives …
-
2010
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