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~type_genre:"Sammelwerk"
~institution:"American Marketing Association"
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Internationale Förderung für Automatische Lenkung
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Internationaler Kongress Junge Wissenschaft und Wirtschaft <9, 2001, Innsbruck>
2
Leader to Leader Institute <New York, NY>
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AMA educators' proceedings
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Marketing knowledge series
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ECONIS (ZBW)
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Enhancing
knowledge
development in marketing ; Vol. 19
Brown, James R.
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003800380
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2
Enhancing
knowledge
development in marketing ; Vol. 20
Kamins, Michael A.
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10003976560
Saved in:
3
"Marketing theory and applications" ; 2002=Vol. 13
Evans, Kenneth R.
(
contributor
);
Scheer, Lisa K.
(
contributor
)
-
2002
Persistent link: https://www.econbiz.de/10001752828
Saved in:
4
Marketing mix decisions : new perspectives and practices
Kerin, Roger A.
(
contributor
);
O'Regan, Rob
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10013541468
Saved in:
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