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~subject:"Großbritannien"
~isPartOf:"Journal of marketing management : MM"
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Subject
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Großbritannien
Consumer behaviour
307
Konsumentenverhalten
307
Marketing management
122
Marketingmanagement
122
Brand management
101
Markenführung
101
United Kingdom
87
Beziehungsmarketing
82
Relationship marketing
82
Social Web
71
Social web
71
Marketing
68
Brand image
62
Markenimage
62
Marketing theory
60
Marketingtheorie
60
USA
56
United States
56
Internet marketing
46
Online-Marketing
46
Market research
42
Marktforschung
42
Customer satisfaction
39
Kundenzufriedenheit
39
Social marketing
32
Emotion
31
Brand
29
Customer integration
29
Kundenintegration
29
Bibliometrics
28
Bibliometrie
28
Markenartikel
28
Advertising effects
27
Dienstleistungsqualität
27
Service quality
27
Werbewirkung
27
Viral marketing
26
Virales Marketing
26
Social Marketing
25
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85
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87
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87
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2
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2
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English
87
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Koenig-Lewis, Nicole
3
Lim, Ming
3
Tinson, Julie
3
Wilson, Hugh
3
Baines, Paul
2
Bennett, Roger
2
Dermody, Janine
2
Gruber, Thorsten
2
Hanmer-Lloyd, Stuart
2
Lai, Ai-Ling
2
MacDonald, Emma K.
2
Megicks, Phil
2
Memery, Juliet
2
Moufahim, Mona
2
Nuttall, Peter
2
O'Sullivan, Terry
2
Palmer, Adrian
2
Quinn, Lee
2
Smith, Gareth
2
Szmigin, Isabelle
2
Tynan, Caroline
2
Warnaby, Gary
2
Alamanos, Eleftherios
1
Alevizou, Panayiota J.
1
Ali, Haider
1
Angell, Robert J.
1
Ashton, John K.
1
Bailey, Christine
1
Baines, Paul R.
1
Ballantine, Paul W.
1
Balmer, John M.T.
1
Battor, Mohamed
1
Battor, Moustafa
1
Bengry-Howell, Andrew
1
Binsardi, Ben
1
Blades, Fiona
1
Bourlakis, Michael
1
Brakus, J. Joško
1
Brennan, Ross
1
Broderick, Anne
1
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Published in...
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Journal of marketing management : MM
Discussion paper series / IZA
151
Research policy : policy, management and economic studies of science, technology and innovation
150
The international journal of human resource management
115
British journal of management : BJM
94
Journal of management studies : JMS
88
Human resource management journal
86
Long range planning : LRP ; international journal of strategic management
83
Public management review
82
Working paper / Centre for Business Research, University of Cambridge
81
Journal of health organization and management
74
Discussion paper
63
NBER working paper series
63
SpringerLink / Bücher
60
International journal of public sector management : IJPSM
55
Journal of business ethics : JOBE
55
Tourism management : research, policies, practice
55
Management international review : mir ; journal of international business
53
NBER Working Paper
53
Technovation : the international journal of technological innovation, entrepreneurship and technology management
51
European financial management : the journal of the European Financial Management Association
49
Working papers / Lancaster University Management School
49
Discussion paper / Centre for Economic Policy Research
47
IZA Discussion Paper
47
Working paper / National Bureau of Economic Research, Inc.
47
Omega : the international journal of management science
46
International journal of technology management : IJTM
45
Management decision : MD
42
Management today
42
IFS working paper
40
Business history
39
Discussion papers / National Institute of Economic and Social Research
39
Managing business risk : a practical guide to protecting your business
39
Industrial marketing management : the international journal for industrial and high-tech firms
38
Management & organizational history : MOH
38
Working paper
38
Academy of Management journal : AMJ
36
Financial accountability & management : in governments, public services and charities
36
Journal of general management
36
Journal of multinational financial management
34
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ECONIS (ZBW)
87
Showing
1
-
10
of
87
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date (newest first)
date (oldest first)
1
Evaluative cues and services : the effect of consumer
knowledge
Devlin, James F.
- In:
Journal of marketing management : MM
27
(
2011
)
13/14
,
pp. 1366-1377
Persistent link: https://www.econbiz.de/10009412794
Saved in:
2
The savvy French consumer : a cross-cultural replication
Garnier, Marion
;
MacDonald, Emma K.
- In:
Journal of marketing management : MM
25
(
2009
)
9/10
,
pp. 965-986
Persistent link: https://www.econbiz.de/10003902405
Saved in:
3
Engaging and marketing to stakeholders in World Heritage Site
management
: a United Kingdom multiple case study perspective
Lochrie, Sean
- In:
Journal of marketing management : MM
32
(
2016
)
15/16
,
pp. 1392-1418
Persistent link: https://www.econbiz.de/10011611021
Saved in:
4
The impact of customer relationship
management
capability on innovation and performance advantages : testing a mediated model
Battor, Moustafa
;
Battor, Mohamed
- In:
Journal of marketing management : MM
26
(
2010
)
9/10
,
pp. 842-857
Persistent link: https://www.econbiz.de/10008664036
Saved in:
5
Competitive intelligence in practice : empirical evidence from the UK retail banking sector
Wright, Sheila
;
Eid, Elsayed R.
;
Fleisher, Craig S.
- In:
Journal of marketing management : MM
25
(
2009
)
9/10
,
pp. 941-964
Persistent link: https://www.econbiz.de/10003902397
Saved in:
6
Why do people read reviews posted on consumer-opinion portals?
Burton, Jamie
;
Khammash, Marwan
- In:
Journal of marketing management : MM
26
(
2010
)
3/4
,
pp. 230-255
Persistent link: https://www.econbiz.de/10003984928
Saved in:
7
Political branding : sense of identity or identity crisis? : an investigation of the transfer potential of the brand identity prism to the UK Conservative Party
Pich, Christopher
;
Dean, Dianne
- In:
Journal of marketing management : MM
31
(
2015
)
11/12
,
pp. 1353-1378
Persistent link: https://www.econbiz.de/10011405290
Saved in:
8
Understanding the UK hospital supply chain in an era of patient choice
Bourlakis, Michael
;
Clear, F.
;
Patten, L.
- In:
Journal of marketing management : MM
27
(
2011
)
3/4
,
pp. 401-423
Persistent link: https://www.econbiz.de/10008990553
Saved in:
9
Examining temporary disposition and acquisition in peer-to-peer renting
Philip, Heather E.
;
Ozanne, Lucie K.
;
Ballantine, Paul W.
- In:
Journal of marketing management : MM
31
(
2015
)
11/12
,
pp. 1310-1332
Persistent link: https://www.econbiz.de/10011405237
Saved in:
10
Online social networking : relationship marketing in UK hotels
Jung, Timothy H.
;
Ineson, Elizabeth M.
;
Green, Emma
- In:
Journal of marketing management : MM
29
(
2013
)
3/4
,
pp. 393-420
Persistent link: https://www.econbiz.de/10009761857
Saved in:
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