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~person:"Micheli, Pietro"
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Micheli, Pietro
Beverland, Michael
80
Beverland, Michael B.
78
Lindgreen, Adam
31
Farrelly, Francis
18
Dobele, Angela
8
Lim, Elison Ai Ching
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Napoli, Julie
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Sands, Sean
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Oppewal, Harmen
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Farrelly, Francis J.
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Cankurtaran, Pinar
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Morrison, Michael
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Bove, Liliana L.
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Lockshin, Lawrence S.
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Healy, Michael J.
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Healy, Michael John
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Hingley, Martin
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Karpen, Ingo O.
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Minahan, Stella
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Shankar, Avi
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Wilner, Sarah J. S.
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Yap, Jo En
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Beverland, Michael B
2
Dickinson, Sonia J.
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Dickinson-Delaporte, Sonia
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Fernandez, Karen V.
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Quester, Pascale G.
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Terziovski, Mile
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Journal of the Academy of Marketing Science
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Journal of Product Innovation Management
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The journal of product innovation management : an international publication of the Product Development & Management Association
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ECONIS (ZBW)
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Co-creating educational consumer journeys : a sensemaking perspective
Beverland, Michael B.
;
Cankurtaran, Pinar
;
Micheli, Pietro
- In:
Journal of the Academy of Marketing Science
52
(
2024
)
2
,
pp. 284-305
Persistent link: https://www.econbiz.de/10015047761
Saved in:
2
Doing Design Thinking : Conceptual Review, Synthesis, and Research Agenda
Micheli, Pietro
;
Wilner, Sarah J. S.
;
Bhatti, Sabeen Hussain
- In:
Journal of Product Innovation Management
36
(
2018
)
2
,
pp. 124-148
Persistent link: https://www.econbiz.de/10012094791
Saved in:
3
Resourceful sensemaking : overcoming barriers between marketing and design in NPD
Beverland, Michael B.
;
Micheli, Pietro
;
Farrelly, Francis J.
- In:
The journal of product innovation management : an …
33
(
2016
)
5
,
pp. 628-648
Persistent link: https://www.econbiz.de/10011600439
Saved in:
4
Reconciling the tension between consistency and relevance : design thinking as a mechanism for brand ambidexterity
Beverland, Michael B.
;
Wilner, Sarah J. S.
;
Micheli, Pietro
- In:
Journal of the Academy of Marketing Science
43
(
2015
)
5
,
pp. 589-609
Persistent link: https://www.econbiz.de/10011340270
Saved in:
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