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~subject:"Nonprofit-Organisation"
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Nonprofit-Organisation
Market segmentation
29
Marktsegmentierung
28
Australia
20
Consumer behaviour
18
Australien
17
Konsumentenverhalten
17
Market research
13
Holiday behaviour
12
Marktforschung
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Urlaubsverhalten
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Tourism
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Befragung
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Interview
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Tourismus
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Ecotourism
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Tourism marketing
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Ökotourismus
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Cluster analysis
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Ehrenamtliche Arbeit
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Measurement
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Tourismusmarketing
7
Voluntary work
7
Brand management
6
Clusteranalyse
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Environmental consciousness
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Experiment
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Markenführung
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Marketing
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Messung
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Nonprofit organization
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Umweltbewusstsein
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Brand image
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Destination management
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Destinationsmanagement
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Markenimage
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Marketing management
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Marketingmanagement
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Nachhaltige Entwicklung
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Nachhaltigkeit
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English
6
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Dolnicar, Sara
6
Randle, Melanie
4
Lazarevski, Katie
2
Irvine, Helen
1
Leisch, Friedrich
1
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Australasian marketing journal
1
European journal of marketing : EJM
1
International journal of nonprofit and voluntary sector marketing
1
International marketing review
1
Journal of nonprofit & public sector marketing
1
The journal of brand management : an international journal
1
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ECONIS (ZBW)
6
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1
Competition or collaboration? : the effect of non-profit brand image on volunteer recruitment strategy
Randle, Melanie
;
Leisch, Friedrich
;
Dolnicar, Sara
- In:
The journal of brand management : an international journal
20
(
2012/13
)
8
,
pp. 689-704
Persistent link: https://www.econbiz.de/10010197486
Saved in:
2
Self-congruity and volunteering : a multi-organisation comparison
Randle, Melanie
;
Dolnicar, Sara
- In:
European journal of marketing : EJM
45
(
2011
)
5
,
pp. 739-758
Persistent link: https://www.econbiz.de/10009231881
Saved in:
3
Understanding the Australian environmental volunteering market : a basis for behavioural change and a sustainable future
Randle, Melanie
;
Dolnicar, Sara
- In:
Australasian marketing journal
17
(
2009
)
4
,
pp. 192-203
Persistent link: https://www.econbiz.de/10003901754
Saved in:
4
Does cultural background affect volunteering behavior?
Randle, Melanie
;
Dolnicar, Sara
- In:
Journal of nonprofit & public sector marketing
21
(
2009
)
2
,
pp. 225-247
Persistent link: https://www.econbiz.de/10003856823
Saved in:
5
Marketing in non-profit organizations : an international perspective
Dolnicar, Sara
;
Lazarevski, Katie
- In:
International marketing review
26
(
2009
)
3
,
pp. 275-291
Persistent link: https://www.econbiz.de/10009522604
Saved in:
6
Mission or money? : competitive challenges facing public sector nonprofit organisations in an institutionalised environment
Dolnicar, Sara
;
Irvine, Helen
;
Lazarevski, Katie
- In:
International journal of nonprofit and voluntary sector …
13
(
2008
)
2
,
pp. 107-117
Persistent link: https://www.econbiz.de/10003727804
Saved in:
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