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Search: person:"Helm, Sabrina"
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Consumer behaviour
Beziehungsmarketing
20
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20
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15
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15
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15
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13
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12
Firmenimage
12
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10
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8
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English
7
German
3
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Helm, Sabrina
8
Van Riper, Silvia
3
Garnefeld, Ina
2
Stovall, Tony
2
Eggert, Andreas
1
Grötschel, Ann-Kathrin
1
Günter, Bernd
1
Helm, Sabrina V.
1
Helm, Sabrina Verena
1
Kim, Soohyun
1
Ligon, Victoria
1
Mishra, Anubha
1
Renk, Uwe
1
Özergin, Berrin
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Electronic markets : EM ; the international journal of electronic commerce and business media
1
Electronic markets : the international journal on networked business
1
European journal of marketing : EJM
1
Gabler Edition Wissenschaft
1
Handbuch Kundenbindungsmanagement : Strategien und Instrumente für ein erfolgreiches CRM
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of retailing and consumer services
1
Konzepte - Methoden - Instrumente
1
Kundenbeziehungen im Dienstleistungsbereich
1
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ECONIS (ZBW)
10
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10
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1
May we buy your love? : psychological effects of incentives on writing likelihood and valence of online product reviews
Garnefeld, Ina
;
Helm, Sabrina
;
Grötschel, Ann-Kathrin
- In:
Electronic markets : EM ; the international journal of …
30
(
2020
)
4
,
pp. 805-820
Persistent link: https://www.econbiz.de/10012419599
Saved in:
2
Navigating the "retail apocalypse" : a framework of consumer evaluations of the new retail landscape
Helm, Sabrina
;
Kim, Soohyun
;
Van Riper, Silvia
- In:
Journal of retailing and consumer services
54
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012238303
Saved in:
3
Consumer interpretations of digital ownership in the book market
Helm, Sabrina
;
Ligon, Victoria
;
Stovall, Tony
;
Van …
- In:
Electronic markets : the international journal on …
28
(
2018
)
2
,
pp. 177-189
Persistent link: https://www.econbiz.de/10011890094
Saved in:
4
Material love in the digital age : comparing perceived consumer value of digital versus physical products
Van Riper, Silvia
;
Helm, Sabrina
;
Stovall, Tony
-
2017
Persistent link: https://www.econbiz.de/10011702737
Saved in:
5
Exploring the impact of employees' self-concept, brand identification and brand pride on brand citizenship behaviors
Helm, Sabrina Verena
;
Renk, Uwe
;
Mishra, Anubha
- In:
European journal of marketing : EJM
50
(
2016
)
1/2
,
pp. 58-77
Persistent link: https://www.econbiz.de/10011453236
Saved in:
6
Service inside : the impact of ingredient service branding on quality perceptions and behavioral intentions
Helm, Sabrina V.
;
Özergin, Berrin
- In:
Industrial marketing management : the international …
50
(
2015
),
pp. 142-149
Persistent link: https://www.econbiz.de/10011411720
Saved in:
7
Kundenbindung und Kundenempfehlungen
Helm, Sabrina
- In:
Handbuch Kundenbindungsmanagement : Strategien und …
,
(pp. 135-153)
.
2008
Persistent link: https://www.econbiz.de/10003597697
Saved in:
8
Caught by your own recommendations : positive word-of-mouth as source of consumer loyalty
Eggert, Andreas
;
Helm, Sabrina
;
Garnefeld, Ina
-
2007
Persistent link: https://www.econbiz.de/10013439559
Saved in:
9
Kundenempfehlungen als Marketinginstrument
Helm, Sabrina
-
2000
Persistent link: https://www.econbiz.de/10001467555
Saved in:
10
Kundenempfehlungen: Resultat und Ausgangspunkt des Kundenbindungsmanagements im Dienstleistungsbereich
Helm, Sabrina
;
Günter, Bernd
- In:
Kundenbeziehungen im Dienstleistungsbereich
,
(pp. 103-130)
.
2000
Persistent link: https://www.econbiz.de/10001497357
Saved in:
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