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~isPartOf:"Quantitative marketing techniques and analyses"
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Quantitative marketing techniques and analyses
Journal of the Academy of Marketing Science
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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The dark side of social media : a consumer psychology perspective
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Use of causal models in marketing research : a review
Hulland, John
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Chow, Yiu Ho
;
Lam, Shunyin
-
2009
Persistent link: https://www.econbiz.de/10003794520
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