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Consumer behaviour
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Marketing management
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Marketing theory
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Allen, Chris T.
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Winter Educators' Conference <1992, San Antonio, Tex.>
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Marketing theory and applications
Journal of consumer behaviour : an international research review
2
Journal of international consumer marketing
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Journal of international marketing
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Journal of marketing education : JME
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Journal of marketing research : JMR
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Journal of the Academy of Marketing Science
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Quarterly journal of finance & accounting : QJFA
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Advertising and consumer psychology
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Cross-cultural and critical perspectives on brands
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of Consumer Research
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Journal of World Business
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of marketing
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Journal of world business : JWB
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Strong brands, strong relationships
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Tourism management : research, policies, practice
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1992 AMA Winter Educators' Conference
Allen, Chris T.
(
ed.
);
Madden, Thomas Justin
(
contributor
); …
-
Winter Educators' Conference <1992, San Antonio, Tex.>
-
1992
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