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Pricing : making profitable decisions
Monroe, Kent B.
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2003
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3. ed., internat. ed.
Persistent link: https://www.econbiz.de/10004755166
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2
Pricing : making profitable decisions
Monroe, Kent B.
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1990
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2. ed.
Persistent link: https://www.econbiz.de/10004133365
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3
The effect of price, brand name, and store name on buyers' perceptions of product quality : an integrative review
Rao, Akshay R.
;
Monroe, Kent B.
-
1989
Persistent link: https://www.econbiz.de/10004197358
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4
Pricing : making profitable decisions
Monroe, Kent B.
-
1979
Persistent link: https://www.econbiz.de/10004654332
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5
A Method for determining product line prices with end-price constraints
Monroe, Kent B.
-
1969
Persistent link: https://www.econbiz.de/10004846416
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6
Legends in marketing
Monroe, Kent B.
Persistent link: https://www.econbiz.de/10009362909
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