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~person:"Wongtada, Nittaya"
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Search: person:"Rice, Gillian"
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Wongtada, Nittaya
Rice, Gillian
75
Mahmoud, Essam
4
Mahmoud, Essam H.
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Bandyopadhyay, Subir
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Motwani, Jaideep G.
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Sandıkçı, Özlem
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Journal of international consumer marketing
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Asia Pacific journal of management : APJM ; a publication of the Faculty of Business Administration, National University of Singapore
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The journal of consumer marketing
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Asia Pacific Journal of Management
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Developing and validating AFFINITY : a new scale to measure consumer affinity toward foreign countries
Wongtada, Nittaya
;
Rice, Gillian
;
Bandyopadhyay, Subir
- In:
Journal of international consumer marketing
24
(
2012
)
3
,
pp. 147-167
Persistent link: https://www.econbiz.de/10009566969
Saved in:
2
Developing and Validating AFFINITY: A New Scale to Measure Consumer Affinity toward Foreign Countries
Wongtada, Nittaya
;
Rice, Gillian
;
Bandyopadhyay, Subir K.
- In:
Journal of international consumer marketing
24
(
2012
)
3
,
pp. 147-168
Persistent link: https://www.econbiz.de/10009974081
Saved in:
3
Measuring the impact of inter-attitudinal conflict on consumer evaluations of foreign products
Bandyopadhyay, Subir
;
Wongtada, Nittaya
;
Rice, Gillian
- In:
The journal of consumer marketing
28
(
2011
)
3
,
pp. 211-224
Persistent link: https://www.econbiz.de/10009230991
Saved in:
4
Measuring the impact of inter-attitudinal conflict on consumer evaluations of foreign products
Bandyopadhyay, Subir
;
Wongtada, Nittaya
;
Rice, Gillian
- In:
The journal of consumer marketing
28
(
2011
)
3
,
pp. 211-225
Persistent link: https://www.econbiz.de/10008995559
Saved in:
5
Multidimensional latent traits of perceived organizational innovation: Differences between Thai and Egyptian employees
Wongtada, Nittaya
;
Rice, Gillian
- In:
Asia Pacific Journal of Management
25
(
2008
)
3
,
pp. 537-562
Persistent link: https://www.econbiz.de/10005701041
Saved in:
6
Multidimensional latent traits of perceived organizational innovation : differences between Thai and Egyptian employees
Wongtada, Nittaya
;
Rice, Gillian
- In:
Asia Pacific journal of management : APJM ; a …
25
(
2008
)
3
,
pp. 537-562
Persistent link: https://www.econbiz.de/10003749994
Saved in:
7
Multidimensional latent traits of perceived organizational innovation: Differences between Thai and Egyptian employees
Wongtada, Nittaya
;
Rice, Gillian
- In:
Asia Pacific journal of management : APJM ; a …
25
(
2008
)
3
,
pp. 537-562
Persistent link: https://www.econbiz.de/10008086266
Saved in:
8
Conceptualizing Inter-Attitudinal Conflict in Consumer Response to Foreign Brands
Rice, Gillian
;
Wongtada, Nittaya
- In:
Journal of international consumer marketing
20
(
2007
)
1
,
pp. 51-66
Persistent link: https://www.econbiz.de/10007777650
Saved in:
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