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Journal of marketing theory and practice
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The impact of perceived corporate affinity for technology on service outcomes : a signaling theory perspective
Fleming, David E.
;
Artis, Andrew B.
;
Harris, Eric G.
; …
- In:
Journal of marketing theory and practice
26
(
2018
)
3
,
pp. 230-245
Persistent link: https://www.econbiz.de/10011912862
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