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~subject:"Luxury Brands"
~subject:"Economics department"
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Luxury Brands
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Journal of leadership & organizational studies : JLOS; official journal of the Midwest Academy of Management
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The journal of applied business research
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ECONIS (ZBW)
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I’ve wanted a BMW since I was a kid : an exploratory analysis of the aspirational brand
Trocchia, Philip J.
;
Saine, Ruby Q.
;
Luckett, Michael G.
- In:
The journal of applied business research
31
(
2015
)
1
,
pp. 331-343
Persistent link: https://www.econbiz.de/10010503413
Saved in:
2
From the follower’s viewpoint : a configurational approach to the ideal academic leader
Smothers, Jack
;
Bing, Mark N.
;
White, Darin
;
Trocchia, …
- In:
Journal of leadership & organizational studies : JLOS; …
18
(
2011
)
3
,
pp. 293-307
Persistent link: https://www.econbiz.de/10009273204
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