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~isPartOf:"Journal of marketing"
~isPartOf:"The journal of personal selling & sales management : JPSSM"
~subject:"Relationship marketing"
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Search: subject:"B-to-B-Marketing"
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Relationship marketing
B-to-B-Marketing
52
Business-to-business marketing
52
Salespeople
21
Verkaufspersonal
21
Lieferantenmanagement
19
Supplier relationship management
19
Beziehungsmarketing
18
Selling
12
Verkauf
12
business-to-business marketing
10
Customer value
6
Kundenwert
6
Market segmentation
5
Marketing management
5
Marketingmanagement
5
Marktsegmentierung
5
Portfolio selection
5
Portfolio-Management
5
USA
5
United States
5
sales management
5
Confidence
4
Vertrauen
4
Consumer behaviour
3
Erfolgsfaktor
3
Konsumentenverhalten
3
Physical distribution
3
Success factor
3
Theorie
3
Theory
3
Vertrieb
3
relationship marketing
3
trust
3
Agency theory
2
Arbeitsleistung
2
Arbeitsverhalten
2
Bundling strategy
2
Business network
2
Corporate culture
2
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18
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Grewal, Rajdeep
3
Brown, Gene
2
Chakrabarty, Subhra
2
Homburg, Christian
2
Lilien, Gary L.
2
Widing, Robert E.
2
Agnihotri, Raj
1
Alavi, Sascha
1
Bachrach, Daniel G.
1
Barry, James M.
1
Bornemann, Torsten
1
Chakravarty, Anindita
1
Dant, Rajiv P.
1
Doney, Patricia M.
1
Friend, Scott B.
1
Frieß, Maximilian
1
Ghosh, Mrinal K.
1
Graça, Sandra S.
1
Grewal, Dhruv
1
Habel, Johannes
1
Hada, Mahima
1
Hahn, Alexander
1
Heide, Jan B.
1
Houston, Mark B.
1
Jiang, Yang
1
Johnson, Jeff S.
1
Kashyp, Rajiv
1
Kothandaraman, Prabakar
1
Krishnan, Vijaykumar
1
Kumar, Alok
1
Lukas, Bryan A.
1
Mooi, Erik A.
1
Newell, Stephen J.
1
Ogilvie, Jessica
1
Ogilvie, Jessica L.
1
Palmatier, Robert W.
1
Panagopoulos, Nikolaos
1
Panagopoulos, Nikolaos G.
1
Peterson, Robert M.
1
Rapp, Adam
1
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Journal of marketing
The journal of personal selling & sales management : JPSSM
Industrial marketing management : the international journal for industrial and high-tech firms
157
The journal of business & industrial marketing
86
Journal of business research : JBR
35
Journal of business-to-business marketing
35
SpringerLink / Bücher
12
Journal of the Academy of Marketing Science
10
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
8
Journal of customer behaviour
6
Management decision : MD
6
European journal of marketing : EJM
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
The journal of services marketing
5
Cogent business & management
4
European journal of marketing
4
Gabler Edition Wissenschaft
4
International journal of procurement management
4
Journal of personal selling & sales management : JPSSM
4
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
4
Journal of retailing and consumer services
4
Marketing intelligence & planning
4
Springer eBook Collection
4
Springer eBook Collection / Business and Economics
4
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
International business and economics research journal
3
International journal of business environment : IJBE
3
International journal of services and operations management
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of purchasing and supply management
3
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
3
Journal of strategic marketing
3
Marketing theory
3
The service industries journal
3
Total quality management & business excellence
3
Asia Pacific journal of marketing and logistics
2
Businesses
2
Contributions to Management Science
2
Cross cultural & strategic management
2
Dissertation
2
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ECONIS (ZBW)
18
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1
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10
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18
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date (oldest first)
1
Understanding the impact of relationship disruptions
Schmitz, Christian
;
Frieß, Maximilian
;
Alavi, Sascha
; …
- In:
Journal of marketing
84
(
2020
)
1
,
pp. 66-87
Persistent link: https://www.econbiz.de/10012176435
Saved in:
2
Familiarity breeds contempt : perceived service and sales complacency in business-to-business relationships
Friend, Scott B.
;
Johnson, Jeff S.
- In:
The journal of personal selling & sales management : JPSSM
37
(
2017
)
1
,
pp. 42-60
Persistent link: https://www.econbiz.de/10011690133
Saved in:
3
Sales representative departures and customer reassignment strategies in business-to-business markets
Shi, Huanhuan
;
Sridhar, Shrihari
;
Grewal, Rajdeep
; …
- In:
Journal of marketing
81
(
2017
)
2
,
pp. 25-44
Persistent link: https://www.econbiz.de/10011697520
Saved in:
4
Salesperson solution involvement and sales performance : the contingent role of supplier firm and customer-supplier relationship characteristics
Panagopoulos, Nikolaos G.
;
Rapp, Adam A.
;
Ogilvie, …
- In:
Journal of marketing
81
(
2017
)
4
,
pp. 144-164
Persistent link: https://www.econbiz.de/10011734912
Saved in:
5
B2B commitment building in emerging markets : the case of Brazil
Graça, Sandra S.
;
Barry, James M.
;
Doney, Patricia M.
- In:
The journal of personal selling & sales management : JPSSM
36
(
2016
)
2
,
pp. 105-125
Persistent link: https://www.econbiz.de/10011515677
Saved in:
6
The importance of corporate and salesperson expertise and trust in building loyal business-to-business relationships in China
Newell, Stephen J.
;
Wu, Bob T.
;
Thaweephan Leingpibul
; …
- In:
The journal of personal selling & sales management : JPSSM
36
(
2016
)
2
,
pp. 160-173
Persistent link: https://www.econbiz.de/10011515690
Saved in:
7
Supplier-selected referrals
Hada, Mahima
;
Grewal, Rajdeep
;
Lilien, Gary L.
- In:
Journal of marketing
78
(
2014
)
2
,
pp. 34-51
Persistent link: https://www.econbiz.de/10010345573
Saved in:
8
Looking beyond the horizon : how to approach the customers' customers in business-to-business markets
Homburg, Christian
;
Wilczek, Halina
;
Hahn, Alexander
- In:
Journal of marketing
78
(
2014
)
5
,
pp. 58-77
Persistent link: https://www.econbiz.de/10010419899
Saved in:
9
Customer orientation structure for Internet-based business-to-business platform firms
Chakravarty, Anindita
;
Kumar, Alok
;
Grewal, Rajdeep
- In:
Journal of marketing
78
(
2014
)
5
,
pp. 1-23
Persistent link: https://www.econbiz.de/10010419910
Saved in:
10
Salespeople as knowledge brokers : a review and critique of the challenger sales model
Rapp, Adam
;
Bachrach, Daniel G.
;
Panagopoulos, Nikolaos
; …
- In:
The journal of personal selling & sales management : JPSSM
34
(
2014
)
4
,
pp. 245-259
Persistent link: https://www.econbiz.de/10010431573
Saved in:
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