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~isPartOf:"Journal of marketing"
~subject:"Anforderungsprofil"
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Anforderungsprofil
B-to-B-Marketing
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Ahearne, Michael
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Hughes, Douglas E.
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Journal of marketing
Industrial marketing management : the international journal for industrial and high-tech firms
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Energizing the reseller's sales force : the power of brand identification
Hughes, Douglas E.
;
Ahearne, Michael
- In:
Journal of marketing
74
(
2010
)
4
,
pp. 81-96
Persistent link: https://www.econbiz.de/10008826529
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