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~person:"Jacob, Frank"
~person:"Godefroid, Peter"
~person:"Schmitz, Christian"
~type_genre:"Conference proceedings"
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Search: subject:"B-to-B-Marketing"
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00.09.1995
1
B-to-B-Marketing
1
Beschaffung
1
Beziehungsmarketing
1
Bundling strategy
1
Business-to-business marketing
1
Deutschland
1
Direktmarketing
1
Germany
1
Kundenorientierung
1
Leistungsbündel
1
Lieferantenmanagement
1
Marketing management
1
Marketingmanagement
1
Procurement
1
Relationship marketing
1
Supplier relationship management
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Theorie
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Theory
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Jacob, Frank
Godefroid, Peter
Schmitz, Christian
Buchinger, Uschi Anna
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Diller, Hermann
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Fließ, Sabine
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Gaisch, Martina
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Hofstadler, Hannes
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Kleinaltenkamp, Michael
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Lindmark, Sven
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Ranaivoson, Heritiana
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Töpfer, Armin
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ECONIS (ZBW)
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Customer Integration : von der Kundenorientierung zur Kundenintegration
Kleinaltenkamp, Michael
(
ed.
);
Fließ, Sabine
(
contributor
); …
-
1996
Persistent link: https://www.econbiz.de/10000584004
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