//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Pricing strategy"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"B-to-B-Marketing"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Pricing strategy
B-to-B-Marketing
3,415
Business-to-business marketing
3,412
Lieferantenmanagement
1,524
Supplier relationship management
1,524
Relationship marketing
757
Beziehungsmarketing
755
Business-to-Business-Marketing
571
Marketingmanagement
453
Marketing management
440
Electronic Commerce
418
E-commerce
364
Deutschland
357
Germany
348
Theory
333
Theorie
331
Verkauf
279
Brand management
271
Markenführung
271
Selling
271
Salespeople
258
Verkaufspersonal
258
Marketing
232
Consumer behaviour
204
Konsumentenverhalten
204
Business network
188
Unternehmensnetzwerk
188
Social Web
186
Social web
186
Online-Marketing
169
Value creation
161
Betriebliche Wertschöpfung
160
B2B
159
Bundling strategy
159
Customer satisfaction
159
Kundenzufriedenheit
159
Leistungsbündel
159
Internet marketing
157
Customer value
143
Kundenwert
143
Innovation
140
more ...
less ...
Online availability
All
Undetermined
31
Free
13
Type of publication
All
Article
64
Book / Working Paper
48
Type of publication (narrower categories)
All
Article in journal
42
Aufsatz in Zeitschrift
42
Hochschulschrift
23
Aufsatz im Buch
22
Book section
22
Thesis
18
Aufsatzsammlung
10
Collection of articles of several authors
9
Graue Literatur
9
Non-commercial literature
9
Sammelwerk
9
Bibliografie enthalten
6
Bibliography included
6
Case study
5
Fallstudie
5
Arbeitspapier
4
Working Paper
4
Lehrbuch
3
Textbook
3
Collection of articles written by one author
1
Handbook
1
Handbuch
1
Reprint
1
Sammlung
1
more ...
less ...
Language
All
English
75
German
38
Author
All
Hinterhuber, Andreas
13
Liozu, Stephan
5
Netzer, Oded
4
Snelgrove, Todd C.
4
Kaya, Murat
3
Kleinaltenkamp, Michael
3
Murray, Chase
3
Raj, Ritwik
3
Sun, Lei
3
Totzek, Dirk
3
Özer, Özalp
3
Alavi, Sascha
2
Ansari, Asim
2
Backhaus, Klaus
2
Bonnemeier, Sebastian
2
Bruno, Hernan A.
2
Che, Hai
2
Dutta, Shantanu
2
Elmaghraby, Wedad
2
Farrés, Rafael
2
Gupta, Alok
2
Homburg, Christian
2
Indounas, Kostis
2
Johansson, Magnus
2
Johnston, Wesley J.
2
Kalka, Regine
2
Karlinsky-Shichor, Yael
2
Karwan, Mark H.
2
Ketter, Wolfgang
2
Kienzler, Mario
2
Kossmann, Jochen
2
Krämer, Andreas
2
Kufferath-Kaßner, Stephan A.
2
Liozu, Stephan M.
2
Schmidt, Simone
2
Stiving, Mark
2
Truong, May
2
Weiber, Thomas
2
Zhang, Jonathan Z.
2
Ahmadi, Reza H.
1
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
1
Tectum Verlag
1
Universität Mannheim
1
Published in...
All
Innovation in pricing : contemporary theories and best practices
10
Industrial marketing management : the international journal for industrial and high-tech firms
6
Journal of business research : JBR
4
Journal of revenue and pricing management
4
Manufacturing & service operations management : M & SOM
3
SpringerLink / Bücher
3
Europäische Hochschulschriften / 5
2
Gabler Edition Wissenschaft
2
Gabler Research
2
Information systems research : ISR
2
Innovatives Industriegütermarketing
2
Journal of marketing
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Schriften zum Vertriebsmanagement
2
The Oxford handbook of pricing management
2
The ROI of pricing : measuring the impact and making the business case
2
The journal of business & industrial marketing
2
Arbeitspapier / Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing
1
Asia Pacific journal of marketing and logistics
1
Asian journal of management cases : AJMC
1
B2B-Handbuch Operations Management : Industriegüter erfolgreich vermarkten
1
Columbia Business School Research Paper Forthcoming
1
Computers & operations research : and their applications to problems of world concern ; an international journal
1
Creating and managing superior customer value
1
Diskussionsbeiträge der Mercator School of Management der Universität Duisburg-Essen, Campus Duisburg
1
Enterprise & society : the international journal of business history
1
Faculty & research / Insead : working paper series
1
Forschungspapiere
1
Gabler Edition Wissenschaft / Forum Marketing
1
Gabler Edition Wissenschaft / Kundenmanagement & Electronic Commerce
1
Gabler Research / Markt- und Unternehmensentwicklung
1
Gabler Research / Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
1
Gabler edition Wissenschaft : Focus Dienstleistungsmarketing
1
Handbook of business-to-business marketing
1
Harvard-Business-Manager : das Wissen der Besten
1
International journal of bank marketing
1
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
1
International journal of procurement management
1
JOBR-D-21-02615
1
Journal of business-to-business marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
112
Showing
51
-
60
of
112
Sort
Relevance
Date (newest first)
Date (oldest first)
51
Towards supply chain collaboration in B2B pricing : a critical literature review and research agenda
Formentini, Marco
;
Romano, Pietro
- In:
International journal of operations & production …
36
(
2016
)
7
,
pp. 734-756
Persistent link: https://www.econbiz.de/10011565885
Saved in:
52
How to measure competition? : the role of price dispersion in B2B supply markets
Scheffler, Paul
;
Schiele, Holger
;
Horn, Philipp
- In:
International journal of procurement management
9
(
2016
)
5
,
pp. 568-586
Persistent link: https://www.econbiz.de/10011667890
Saved in:
53
Sales force behavior, pricing information, and pricing decisions
Elmaghraby, Wedad
;
Jank, Wolfgang
;
Zhang, Shu
; …
- In:
Manufacturing & service operations management : M & SOM
17
(
2015
)
4
,
pp. 495-510
Persistent link: https://www.econbiz.de/10011387989
Saved in:
54
Dynamische internationale Preisentscheidungen : eine wettbewerbsorientierte Betrachtung unter Berücksichtigung der Markteintrittsentscheidung
Kreiter, Susanne
-
2015
Persistent link: https://www.econbiz.de/10011391086
Saved in:
55
The adoption of strategic pricing by industrial service firms
Indounas, Kostis
- In:
The journal of business & industrial marketing
30
(
2015
)
5
,
pp. 521-535
Persistent link: https://www.econbiz.de/10011339892
Saved in:
56
Manufacturer-to-retailer versus manufacturer-to-customer rebates in a supply chain
Aydin, Goker
;
Porteus, Evan L.
- In:
Retail supply chain management : quantitative models …
,
(pp. 349-386)
.
2015
Persistent link: https://www.econbiz.de/10010529461
Saved in:
57
Special section on behavioral and psychological aspects of B2B pricing
Hinterhuber, Andreas
(
contributor
)
- In:
Industrial marketing management : the international …
47
(
2015
),
pp. 4-74
Persistent link: https://www.econbiz.de/10011313570
Saved in:
58
Behavioral issues in price setting in business-to-business marketing: A framework for analysis
Iyer, Gopalkrishnan R.
;
Xiao, Sarah Hong
;
Sharma, Arun
; …
- In:
Industrial marketing management : the international …
47
(
2015
),
pp. 6-16
Persistent link: https://www.econbiz.de/10011313582
Saved in:
59
Editorial: Behavioral and psychological aspects of b2b pricing
Hinterhuber, Andreas
;
Liozu, Stephan
- In:
Industrial marketing management : the international …
47
(
2015
),
pp. 4-5
Persistent link: https://www.econbiz.de/10011313584
Saved in:
60
Angebotspreisfindung bei umkämpften Aufträgen : ein entscheidungstheoretisches Modell
Weiber, Thomas
-
2015
Persistent link: https://www.econbiz.de/10010478033
Saved in:
First
Prev
2
3
4
5
6
7
8
9
10
11
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->