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~isPartOf:"The international journal of bank marketing : IJBM"
~isPartOf:"The journal of services marketing"
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Search: subject:"Beziehungsmarketing"
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Beziehungsmarketing
310
Relationship marketing
310
Consumer behaviour
157
Konsumentenverhalten
157
Customer satisfaction
142
Kundenzufriedenheit
142
Dienstleistungsqualität
121
Service quality
121
Bank
40
Customer service
39
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39
Customer integration
31
Dienstleistungssektor
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Dienstleistungsmarketing
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Personal banking
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Services marketing
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Betriebliche Wertschöpfung
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Customer value
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310
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Klaus, Philipp
7
Mattila, Anna S.
6
Heinonen, Kristina
5
Pérez, Andrea
5
Rodríguez del Bosque, Ignacio A.
4
Aksoy, Lerzan
3
Alkire, Linda
3
Bang, Nguyen
3
Basso, Kenny
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Benoit, Sabine
3
Bruce, Helen L.
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Dagger, Tracey S.
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Gruber, Thorsten
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Grönroos, Christian
3
Harris, Lloyd C.
3
Hollebeek, Linda D.
3
Holloway, Betsy Bugg
3
Al-Hawari, Mohd Ahmad
2
Amin, Muslim
2
Balaji, M. S.
2
Bapat, Dhananjay
2
Barnes, Donald C.
2
Baumann, Chris
2
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Benkenstein, Martin
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Choi, Beom Joon
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Dimitriadis, Sergios
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2
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2
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2
Gabler, Colin B.
2
Gil Saura, Irene
2
Gustafsson, Anders
2
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The international journal of bank marketing : IJBM
The journal of services marketing
Journal of business research : JBR
624
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
395
International journal of hospitality management
280
SpringerLink / Bücher
259
The journal of business & industrial marketing
192
The service industries journal
184
Journal of the Academy of Marketing Science
164
Journal of strategic marketing
161
International journal of electronic customer relationship management : IJECRM
149
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of service research : JSR
117
Journal of travel and tourism marketing
115
Journal of hospitality marketing & management
114
The journal of product & brand management
111
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
Journal of service management
106
Gabler Edition Wissenschaft
102
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
102
Journal of retailing
102
The journal of brand management : an international journal
101
Marketing intelligence & planning
97
Psychology & marketing
97
European journal of marketing : EJM
95
Services marketing quarterly
90
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
Service business
84
Cogent business & management
83
Journal of marketing management : MM
82
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
International journal of retail & distribution management
68
European journal of operational research : EJOR
67
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
67
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ECONIS (ZBW)
310
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1
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310
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1
The emperor's new clothes : self-explorative engagement in virtual try-on service experiences positively impacts brand outcomes
Lavoye, Virginie
;
Sipilä, Jenni
;
Mero, Joel
; …
- In:
The journal of services marketing
37
(
2023
)
10
,
pp. 1-21
Persistent link: https://www.econbiz.de/10014473563
Saved in:
2
How strategic design abilities address unmet value in service engagement strategies
Bouman, Nijs
;
Simonse, Lianne
- In:
The journal of services marketing
37
(
2023
)
10
,
pp. 22-34
Persistent link: https://www.econbiz.de/10014473566
Saved in:
3
Customer engagement behaviors on physical and virtual engagement platforms
Winell, Erik
;
Nilsson, Jonas
;
Lundberg, Erik
- In:
The journal of services marketing
37
(
2023
)
10
,
pp. 35-50
Persistent link: https://www.econbiz.de/10014473569
Saved in:
4
Customer ecosystems : exploring how ecosystem actors shape customer experience
Lipkin, Michaela
;
Heinonen, Kristina
- In:
The journal of services marketing
36
(
2022
)
9
,
pp. 1-17
Persistent link: https://www.econbiz.de/10013542858
Saved in:
5
Metaverse : shifting the reality of services
Gleim, Mark
;
McCullough, Heath
;
Ferrell, Odies C.
; …
- In:
The journal of services marketing
38
(
2024
)
1
,
pp. 13-27
Persistent link: https://www.econbiz.de/10014473577
Saved in:
6
Service mega-disruptions : a conceptual model and research agenda
Vredenburg, Jessica
;
Kapitan, Sommer
;
Jang, Sharon
- In:
The journal of services marketing
38
(
2024
)
1
,
pp. 131-144
Persistent link: https://www.econbiz.de/10014473598
Saved in:
7
How customer incivility affects organization citizenship behavior : roles of depersonalization, resilience, and caring climate
Lee, Kangcheol
;
Gong, Taeshik
- In:
The journal of services marketing
38
(
2024
)
3
,
pp. 252-271
Persistent link: https://www.econbiz.de/10014515614
Saved in:
8
Well-being co-creation in service ecosystems : a systematic literature review
Landry, Mikèle
;
Furrer, Olivier
- In:
The journal of services marketing
37
(
2023
)
7
,
pp. 862-882
Persistent link: https://www.econbiz.de/10014333403
Saved in:
9
Language-related stereotype threat, customers' well-being and its outcome
Malik, Aaminah Zaman
;
Paswan, Audhesh
- In:
The journal of services marketing
37
(
2023
)
7
,
pp. 895-910
Persistent link: https://www.econbiz.de/10014333405
Saved in:
10
Helping the organization but harming customers : a social identity perspective of unethical pro-organizational behavior
Yan, Hongmin
;
Solnet, David
;
Okimoto, Tyler G.
- In:
The journal of services marketing
37
(
2023
)
7
,
pp. 927-943
Persistent link: https://www.econbiz.de/10014333407
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