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Search: subject:"Computer-assisted marketing"
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Computer-assisted marketing
5
IT-gestütztes Marketing
5
Beziehungsmarketing
2
Consumer behaviour
2
Konsumentenverhalten
2
Relationship marketing
2
Bewertung
1
E-commerce
1
Electronic Commerce
1
Evaluation
1
Financial services
1
Finanzdienstleistung
1
Information technology
1
Informationstechnik
1
Innovation
1
Market research
1
Marketing
1
Marketing theory
1
Marketingtheorie
1
Marktforschung
1
Multinationales Unternehmen
1
Naresh K. Malhotra
1
Nichtparametrisches Verfahren
1
Nonparametric statistics
1
Online retailing
1
Online-Handel
1
Strategic management
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Strategisches Management
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Transnational corporation
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Welt
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Reprint
Article in journal
212
Aufsatz in Zeitschrift
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Aufsatz im Buch
202
Book section
202
Hochschulschrift
109
Thesis
92
Graue Literatur
59
Non-commercial literature
59
Collection of articles of several authors
46
Sammelwerk
46
Arbeitspapier
37
Working Paper
37
Case study
33
Fallstudie
33
Aufsatzsammlung
28
Bibliografie enthalten
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Bibliography included
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Dissertation u.a. Prüfungsschriften
16
Guidebook
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Ratgeber
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Handbook
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Handbuch
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English
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Brimhall, Bradley B.
1
Citrin, Alka V.
1
Eid, Riyad
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Ewing, Michael
1
Kim, Sung S.
1
Lefkowitz, Jerry B.
1
Malhotra, Naresh K.
1
Sheth, Jagdish N.
1
Shumanov, Michael
1
Stewart, David W.
1
Walczak, Steven
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Legends in marketing
1
Premier reference source
1
Strategic information systems ; Vol. 2
1
Strategic information systems ; Vol. 3
1
The development of marketing theory and its philosophical underpinnings
1
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ECONIS (ZBW)
5
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Successful customer relationship management programs and technologies : issues and trends
Eid, Riyad
(
ed.
)
-
2012
Persistent link: https://www.econbiz.de/10009514031
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2
Management information systems, technology, and marketing
Malhotra, Naresh K.
-
2011
Persistent link: https://www.econbiz.de/10009301066
Saved in:
3
Developing a global CRM strategy
Shumanov, Michael
;
Ewing, Michael
-
2010
Persistent link: https://www.econbiz.de/10003903325
Saved in:
4
Nonparametric decision support systems in medical diagnosis : modeling pulmonary embolism
Walczak, Steven
;
Brimhall, Bradley B.
;
Lefkowitz, Jerry B.
-
2010
Persistent link: https://www.econbiz.de/10003910852
Saved in:
5
From methods and projects to systems and process : the evolution of marketing research techniques
Stewart, David W.
-
2008
Persistent link: https://www.econbiz.de/10003609461
Saved in:
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