//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Market research"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Customer analysis"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Market research
Kundenanalyse
622
Customer analysis
553
Beziehungsmarketing
195
Relationship marketing
192
Consumer behaviour
113
Konsumentenverhalten
113
Deutschland
104
Germany
104
Theorie
95
Theory
95
Marktforschung
69
Einzelhandel
50
Marketingmanagement
49
Marketing management
48
Retail trade
47
Online retailing
41
Online-Handel
41
Kundenmanagement
36
Computer-assisted marketing
32
IT-gestütztes Marketing
32
Marktsegmentierung
32
Data Mining
29
Data mining
29
Kundenwert
28
Zielgruppe
28
Market segmentation
26
Target group
26
Customer value
25
Financial services
23
Finanzdienstleistung
23
Marketing
23
Verbraucherverhalten
23
Wissensmanagement
23
Customer satisfaction
21
Electronic Commerce
21
Kundenzufriedenheit
21
Multichannel strategy
21
Multikanalvertrieb
21
Online-Marketing
21
more ...
less ...
Online availability
All
Undetermined
5
Free
3
Type of publication
All
Article
32
Book / Working Paper
26
Type of publication (narrower categories)
All
Article in journal
18
Aufsatz in Zeitschrift
18
Aufsatz im Buch
15
Book section
15
Hochschulschrift
13
Graue Literatur
11
Non-commercial literature
11
Thesis
11
Arbeitspapier
5
Bibliografie enthalten
5
Bibliography included
5
Working Paper
5
Case study
3
Fallstudie
3
Accompanied by computer file
1
Advisory report
1
Checkliste
1
Collection of articles of several authors
1
Collection of articles written by one author
1
Elektronischer Datenträger als Beilage
1
Fallstudiensammlung
1
Guidebook
1
Gutachten
1
Lehrbuch
1
Ratgeber
1
Sammelwerk
1
Sammlung
1
Statistics
1
Statistik
1
Textbook
1
more ...
less ...
Language
All
German
37
English
21
Author
All
Boztuğ, Yasemin
2
Buxel, Holger
2
Günter, Bernd
2
Hruschka, Harald
2
Silberer, Günter
2
Adam, Stewart
1
Anurag Singh
1
Baier, Daniel
1
Bauer, Hans H.
1
Bednall, David H. B.
1
Beinke, Kai-Stefan
1
Bernsmann, Arnd
1
Buhr, Carl-Christian
1
Buxel, Holger Henning
1
Conrad, Till
1
Decker, Reinhold
1
Dippold, Katrin
1
Dolnicar, Sara
1
Duhan, Punita
1
Easwaran, Sunanda
1
Eickbusch, Jens
1
Forde, Clodagh
1
Gensler, Sonja
1
Goffin, Keith
1
Grunwald, Guido
1
Grünblatt, Martin
1
Gurtner, Sebastian
1
Gutteck, Thomas
1
Görtz, Gunnar
1
Haas, Hendrik
1
Hahn, Carsten H.
1
Haupt, Johannes Sebastian
1
Heller, Kurt A.
1
Helm, Sabrina
1
Henneking, Karl-Michael
1
Hettich, Stefanie
1
Hildebrandt, Lutz
1
Hofmann, Rupert
1
Hornik, Jacob
1
Huang, Wenxue
1
more ...
less ...
Institution
All
Fördergesellschaft Marketing an der Universität Augsburg
1
Published in...
All
Europäische Hochschulschriften / 5
2
Gabler-Edition Wissenschaft
2
Jahrbuch der Absatz- und Verbrauchsforschung
2
Arbeitspapier / Institut für Marketing und Unternehmungsführung, Universität Bern
1
Audi-Dissertationsreihe
1
Band ... der GfM-Schriftenreihe Marketing-Manual
1
Beiträge des Fachbereichs Wirtschaftswissenschaften der Universität Osnabrück
1
Beiträge zur Marketingwissenschaft : Arbeitspapiere
1
Capturing, analyzing, and managing word-of-mouth in the digital marketplace
1
Data mining for design and marketing
1
Diskussionsarbeit
1
European journal of operational research : EJOR
1
Göttinger handwerkswirtschaftliche Studien
1
International journal of economics and management science : a biennual journal of School of Management ; the journal of Society of Economics and Management Research (SEMAR), School of Management, Pondicherry University
1
International journal of hospitality management
1
International journal of technology marketing : IJTMkt
1
Jahrbuch Marketing ... : Trendthemen und Tendenzen
1
Journal of advertising research
1
Journal of consumer affairs : official publication of the American Council on Consumer Interests
1
Journal of marketing management : MM
1
Konsumentenverhaltensforschung im 21. Jahrhundert : gewidmet Peter Weinberg zum 65. Geburtstag
1
Konsumperspektiven : Verhaltensaspekte und Infrastruktur : Gerhard Scherhorn zur Emeritierung
1
Kundenzufriedenheit und Kundenbindung : Strategien und Instrumente von Finanzdienstleistern
1
Management mit Vision und Verantwortung : eine Herausforderung an Wissenschaft und Praxis ; Festschrift für Hans Raffée zum 75. Geburtstag
1
Marketing in kleinen und mittleren Unternehmen
1
Marketing letters : a journal of research in marketing
1
Mitteilungen des Instituts für Handelsforschung an der Universität zu Köln
1
Modern concepts of the theory of the firm : managing enterprises of the New Economy ; with 82 tables
1
New economy in kleinen und mittleren Unternehmen
1
Operations research proceedings 2002 : selected papers of the International Conference on Operations Research (SOR 2002) ; Klagenfurt, September 2 - 5, 2002 ; with 51 tables
1
PhD series / Copenhagen Business School
1
Probleme und Trends in der Marketing-Forschung : Festschrift für Professor Dr. Peter Hammann zum 60. Geburtstag
1
Qualitative market research : an international journal
1
Regensburger Diskussionsbeiträge zur Wirtschaftswissenschaft
1
Reihe: Marketing, Handel und Management
1
Review of managerial science
1
Review of marketing science
1
SPOT
1
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
1
Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
1
more ...
less ...
Source
All
ECONIS (ZBW)
58
Showing
1
-
10
of
58
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Targeting customers under response-dependent costs
Haupt, Johannes Sebastian
;
Lessmann, Stefan
- In:
European journal of operational research : EJOR
297
(
2022
)
1
,
pp. 369-379
Persistent link: https://www.econbiz.de/10013259335
Saved in:
2
Contextual effects in consumer research : an investigation of consumer information processing and behavior via the application of eye-tracking methodology
Suurmets, Seidi
-
2019
-
1st edition
Persistent link: https://www.econbiz.de/10012439234
Saved in:
3
Using a market basket analysis in tourism studies
Vavpotič, Damjan
;
Knavs, Karmen
;
Knežević Cvelbar, …
- In:
Tourism economics : the business and finance of tourism …
27
(
2021
)
8
,
pp. 1801-1819
Persistent link: https://www.econbiz.de/10012794883
Saved in:
4
Hidden variable models for market basket data : statistical performance and managerial implications
Hruschka, Harald
-
2016
Persistent link: https://www.econbiz.de/10011576529
Saved in:
5
Facebook experience is different : an empirical study in Indian context
Duhan, Punita
;
Anurag Singh
- In:
Capturing, analyzing, and managing word-of-mouth in the …
,
(pp. 188-212)
.
2016
Persistent link: https://www.econbiz.de/10011430653
Saved in:
6
An untapped gold mine? : exploring the potential of market basket analysis to grow hotel revenue
Solnet, David
;
Boztuğ, Yasemin
;
Dolnicar, Sara
- In:
International journal of hospitality management
56
(
2016
),
pp. 119-125
Persistent link: https://www.econbiz.de/10011521743
Saved in:
7
Storying marketing research : the twisted tale of a consumer profiled
Quinn, Lee
;
Patterson, Anthony
- In:
Journal of marketing management : MM
29
(
2013
)
5/6
,
pp. 720-733
Persistent link: https://www.econbiz.de/10009776448
Saved in:
8
A model of heterogeneous multicategory choice for market basket analysis
Dippold, Katrin
;
Hruschka, Harald
- In:
Review of marketing science
11
(
2013
)
1
,
pp. 1-31
Persistent link: https://www.econbiz.de/10010189571
Saved in:
9
Not too many but also not too few : exploring the explanatory mechanisms for the negative effects of low customer density in retail settings
Uhrich, Sebastian
;
Luck, Michael
- In:
Qualitative market research : an international journal
15
(
2012
)
3
,
pp. 290-308
Persistent link: https://www.econbiz.de/10009573528
Saved in:
10
Market basket analysis in a supermarket
Pradeep, Neville C.
- In:
International journal of economics and management …
1
(
2012
)
2
,
pp. 137-142
Persistent link: https://www.econbiz.de/10010209978
Saved in:
1
2
3
4
5
6
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->