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~language:"eng"
~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~subject:"KMU"
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KMU
E-commerce
48
Electronic Commerce
48
Internet marketing
30
Online-Marketing
30
Consumer behaviour
27
Konsumentenverhalten
27
Online retailing
21
Online-Handel
21
Beziehungsmarketing
16
Relationship marketing
16
e-commerce
11
Confidence
9
Social Web
9
Social web
9
Vertrauen
9
Website
9
Internet
8
SME
6
Viral marketing
6
Virales Marketing
6
social media
5
Advertising effects
4
Customer satisfaction
4
Kundenzufriedenheit
4
Werbewirkung
4
trust
4
Advertising
3
Brand management
3
Data protection
3
Data security
3
Datenschutz
3
Datensicherheit
3
Markenführung
3
Personalisierung
3
Personalization
3
Risikopräferenz
3
Risk attitude
3
SEM
3
Structural equation model
3
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5
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6
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6
Collection of articles of several authors
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English
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Ahmed, Zafar U.
1
Bernroider, Edward W. N.
1
Bhasin, Madan Lal
1
Bhatnagar, Amit
1
Eng, Chong Lin
1
Healy, Marilyn
1
Mathews, Shane
1
Sipkoff, Susan S.
1
Vrontis, Demetris
1
Wei, Chua Su
1
Xia, Yang
1
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Published in...
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International journal of internet marketing and advertising : IJIMA
Journal of small business and enterprise development
19
International journal of business information systems : IJBIS
13
E-commerce adoption and small business in the global marketplace : tools for optimization
12
Industrial marketing management : the international journal for industrial and high-tech firms
12
International journal of electronic business
11
E-business, e-government & small and medium-size enterprises : opportunities and challenges
10
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
10
Electronic commerce in small to medium-sized enterprises : frameworks, issues and implications
8
International journal of e-business research : an official publication of the Information Resources Management Association
8
Journal of business research : JBR
8
Managing information technology in small business : challenges and solutions
8
E-business issues, challenges and opportunities for SMEs : driving competitiveness
7
Electronic commerce research
7
Premier reference source
7
International journal of entrepreneurship and small business
6
Journal of global information management : an official publication of the Information Resources Management Association
6
Journal of internet commerce
6
E-business managerial aspects, solutions and case studies
5
Global perspectives on small and medium enterprises and strategic information systems : international approaches
5
Journal of open innovation : technology, market, and complexity
5
Small business economics : an entrepreneurship journal
5
Strategic change : SC ; briefings in entrepreneurial finance
5
Ekonomický časopis : časopis pre ekonomickú teóriu, hospodársku politiku, spoločensko-ekonomické prognózovanie
4
European research studies
4
Information systems and e-business management : ISeB
4
Innovations in SMEs and conducting e-business : technologies, trends and solutions
4
International journal of e-entrepreneurship and innovation : IJEEI ; an official publication of the Information Resources Management Association
4
International journal of electronic customer relationship management : IJECRM
4
International journal of internet and enterprise management : IJIEM
4
Journal of international trade & commerce
4
Marketing intelligence & planning
4
SMEs in the digital era : opportunities and challenges of the digital single market
4
Service business : an international journal
4
Technological forecasting & social change : an international journal
4
Technovation : the international journal of technological innovation, entrepreneurship and technology management
4
Advanced topics in electronic commerce ; Vol. 1
3
Business process management journal
3
Discussion paper series / Philippine Institute for Development Studies
3
E-business applications for product development and competitive growth : emerging technologies
3
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ECONIS (ZBW)
6
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1
Product choice for international web-based SMEs
Bhatnagar, Amit
- In:
International journal of internet marketing and …
4
(
2007/08
)
2/3
,
pp. 145-155
Persistent link: https://www.econbiz.de/10003651582
Saved in:
2
Determinants of consumers' perceptions and attitudes towards assurance seals for internet marketing : an Asia Pacific marketing perspective
Xia, Yang
;
Ahmed, Zafar U.
;
Sipkoff, Susan S.
;
Wei, Chua Su
- In:
International journal of internet marketing and …
4
(
2007/08
)
2/3
,
pp. 156-178
Persistent link: https://www.econbiz.de/10003651608
Saved in:
3
"From garage to global" : the internet and international market growth, an SME perspective
Mathews, Shane
;
Healy, Marilyn
- In:
International journal of internet marketing and …
4
(
2007/08
)
2/3
,
pp. 179-196
Persistent link: https://www.econbiz.de/10003651616
Saved in:
4
Guarding privacy on the internet : privacy policy, government regulations and technology solutions
Bhasin, Madan Lal
- In:
International journal of internet marketing and …
4
(
2007/08
)
2/3
,
pp. 213-240
Persistent link: https://www.econbiz.de/10003651627
Saved in:
5
E-marketing utilisation, endogenous situation and organisational performance in small Austrian software businesses
Bernroider, Edward W. N.
- In:
International journal of internet marketing and …
4
(
2007/08
)
2/3
,
pp. 262-280
Persistent link: https://www.econbiz.de/10003652428
Saved in:
6
Special issue: breaking the barriers : the role of the internet in the international marketing of SMEs
Vrontis, Demetris
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003652433
Saved in:
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