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~isPartOf:"Journal of marketing theory and practice"
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Search: subject:"Geschlechtsunterschied"
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Gender differences
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Consumer behaviour
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USA
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Kaefer, Frederick
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Journal of marketing theory and practice
Discussion paper series / IZA
69
NBER working paper series
57
Working paper / National Bureau of Economic Research, Inc.
46
IZA Discussion Paper
44
NBER Working Paper
36
Discussion paper / Centre for Economic Policy Research
27
Policy research working paper : WPS
26
CESifo working papers
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World Bank E-Library Archive
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Journal of economic behavior & organization : JEBO
18
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World Bank Policy Research Working Paper
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Oxford economic papers
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Working paper series
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The economic journal : the journal of the Royal Economic Society
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AEA papers and proceedings
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Covid economics : vetted and real-time papers
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Economics of education review
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Journal of human resources : JHR
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Reihe Politik der Geschlechterverhältnisse
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Barcelona GSE working paper series : working paper
8
Springer eBook Collection / Business and Management
8
The review of economics and statistics
8
European economic review : EER
7
Feminist economics
7
GLO discussion paper
7
Gender in the labor market
7
The journal of development studies
7
Academy of Management journal : AMJ
6
CESifo Working Paper Series
6
Economics letters
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Gender issues in business and economics : selections from the 2017 Ipazia Workshop on Gender
6
Journal of political economy
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Questioni di economia e finanza
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Research
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Springer eBook Collection
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1
Networking behavior and sales performance : examining potential gender differences
Macintosh, Gerrard
;
Krush, Michael
- In:
Journal of marketing theory and practice
25
(
2017
)
2
,
pp. 160-170
Persistent link: https://www.econbiz.de/10011702435
Saved in:
2
Creating gender brand personality with brand names : the effects of phonetic symbolism
Wu, Lan
;
Klink, Richard R.
;
Guo, Jiansheng
- In:
Journal of marketing theory and practice
21
(
2013
)
3
,
pp. 319-329
Persistent link: https://www.econbiz.de/10009787440
Saved in:
3
Gender differences in trust formation in virtual communities
Porter, Constance Elise
;
Donthu, Naveen
;
Baker, Andrew M.
- In:
Journal of marketing theory and practice
20
(
2012
)
1
,
pp. 39-58
Persistent link: https://www.econbiz.de/10009509176
Saved in:
4
Differences in the spending of husbands and wives on products used by only one spouse
Heilman, Carrie M.
;
Kaefer, Frederick
;
Ramenofsky, Samuel D.
- In:
Journal of marketing theory and practice
20
(
2012
)
3
,
pp. 307-317
Persistent link: https://www.econbiz.de/10009619147
Saved in:
5
First choice? : last resort? ; social risks and gift card selection
Austin, Caroline Graham
;
Huang, Lei
- In:
Journal of marketing theory and practice
20
(
2012
)
3
,
pp. 293-305
Persistent link: https://www.econbiz.de/10009619153
Saved in:
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