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~subject:"Zufriedenheit"
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Search: subject:"Kundenbindung"
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Zufriedenheit
Kundenbindung
1,782
Customer retention
868
Beziehungsmarketing
759
Relationship marketing
754
Consumer behaviour
434
Konsumentenverhalten
434
Kundenzufriedenheit
351
Customer satisfaction
336
Deutschland
284
Germany
258
Kundenmanagement
183
Marketing
172
Service quality
144
Dienstleistungsqualität
143
Theorie
141
Theory
141
Beziehungsmanagement
138
Brand management
135
Markenführung
135
Customer loyalty
125
Verbraucherzufriedenheit
100
Marketingmanagement
83
Social Web
83
Social web
83
Markenimage
79
Brand image
78
Electronic Commerce
78
Online-Marketing
75
Unternehmen
75
customer loyalty
75
Marketing management
72
Bank
71
Internet marketing
69
Markenartikel
68
Kundenservice
67
Customer service
66
Markentreue
66
Markenpolitik
65
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64
Einzelhandel
64
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German
3
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Aksoy, Lerzan
1
Buoye, Alexander
1
Giering, Annette
1
Ha, Hong Youl
1
Hebborn, Heike
1
Helmig, Bernd
1
Hofmann, Verena
1
Homburg, Christian
1
Keiningham, Timothy
1
Larivière, Bart
1
Mauthe, Oliver
1
Menon, Ajay
1
Sauer, Nicola E.
1
Son, Hee-young
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Journal of business research : JBR
1
Managing service quality : MSQ ; an international journal
1
Marketing : ZFP ; journal of research and management
1
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
1
Wissenschaftliche Arbeitspapiere / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
1
Working papers / Faculté des Sciences Économiques et Sociales, Université de Fribourg
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ECONIS (ZBW)
4
USB Cologne (EcoSocSci)
2
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1
Effects of COVID-19 on well-being and customer loyalty : a life event perspective
Sauer, Nicola E.
;
Hofmann, Verena
;
Hebborn, Heike
; …
- In:
Marketing : ZFP ; journal of research and management
45
(
2023
)
2
,
pp. 35-48
Persistent link: https://www.econbiz.de/10014306384
Saved in:
2
Does loyalty span domains? : examining the relationship between consumer loyalty, other loyalties and happiness
Aksoy, Lerzan
;
Keiningham, Timothy
;
Buoye, Alexander
; …
- In:
Journal of business research : JBR
68
(
2015
)
12
,
pp. 2464-2476
Persistent link: https://www.econbiz.de/10011399506
Saved in:
3
Investigating temporal effects of risk perceptions and satisfaction on customer loyalty
Ha, Hong Youl
;
Son, Hee-young
- In:
Managing service quality : MSQ ; an international journal
24
(
2014
)
3
,
pp. 252-273
Persistent link: https://www.econbiz.de/10010359565
Saved in:
4
Konsumentenglück und multisensorische Markenführung : Wie erlebbare Marken Loyalität stiften
Mauthe, Oliver
-
2010
Persistent link: https://www.econbiz.de/10013430816
Saved in:
5
Indirekte Kundenbeziehungen im Dienstleistungsbereich : dargestellt am Beispiel von Patienteneltern-Krankenhausbeziehungen
Helmig, Bernd
-
2002
Persistent link: https://www.econbiz.de/10004751609
Saved in:
6
Relationship characteristics as moderators of the satisfaction loyalty link : findings in a business-to-business context
Homburg, Christian
;
Giering, Annette
;
Menon, Ajay
-
1999
Persistent link: https://www.econbiz.de/10004709871
Saved in:
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