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~isPartOf:"The journal of services marketing"
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Search: subject:"Kundentreue"
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Beziehungsmarketing
8
Consumer behaviour
8
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8
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5
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5
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Gabler Edition Wissenschaft
The journal of services marketing
SpringerLink / Bücher
31
Journal of retailing and consumer services
21
Journal of business research : JBR
17
Research
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Journal of marketing theory and practice
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How to succeed in the digital age : strategies from 17 top managers
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
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Exploring the rise of fandom in contemporary consumer culture
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International journal of contemporary hospitality management
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International journal of hospitality management
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Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
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Journal of the Academy of Marketing Science
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Applied Marketing Science / Angewandte Marketingforschung
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Computer-mediated marketing strategies : social media and online brand communities
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Edward Elgar E-Book Archive
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European journal of marketing : EJM
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Forschungsergebnisse der WU Wirtschaftsuniversität Wien
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Markenbrand : die Strategiequelle ; Zeitschrift für Markenstrategie
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Handbook of research on retailer-consumer relationship development
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ECONIS (ZBW)
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Retrospective: why do customers switch? : the dynamics of satisfaction versus loyalty
Mittal, Banwari
- In:
The journal of services marketing
30
(
2016
)
6
,
pp. 569-575
Persistent link: https://www.econbiz.de/10011634990
Saved in:
2
Antecedents of the client's trust in low- versus high-consequence decisions
Terres, Mellina da Silva
;
Santos, Christiane Pizzutti dos
; …
- In:
The journal of services marketing
29
(
2015
)
1
,
pp. 26-37
Persistent link: https://www.econbiz.de/10010531133
Saved in:
3
Corporate social responsibility and customer loyalty : exploring the role of identification, satisfaction and type of company
Pérez, Andrea
;
Rodríguez del Bosque, Ignacio A.
- In:
The journal of services marketing
29
(
2015
)
1
,
pp. 15-25
Persistent link: https://www.econbiz.de/10010531150
Saved in:
4
Beyond loyalty : customer satisfaction, loyalty, and fortitude
Fraering, Martin
;
Minor, Michael
- In:
The journal of services marketing
27
(
2013
)
4
,
pp. 334-344
Persistent link: https://www.econbiz.de/10009788843
Saved in:
5
Investigating the impact of resource capabilities on customer loyalty : a structural equation approach for the UK hotels using online ratings
Ramanathan, Usha
;
Ramanathan, Ramakrishnan
- In:
The journal of services marketing
27
(
2013
)
5
,
pp. 404-415
Persistent link: https://www.econbiz.de/10010127928
Saved in:
6
Beziehungen zwischen Konsumenten und Marken : eine empirische Untersuchung von Markenbeziehungen
Lorenz, Bettina
-
2009
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003775334
Saved in:
7
Konsumentenverhalten in ereignisinduzierten Markenkrisen : der Einfluss der Markenbeziehungsqualität
Weißgerber, Anja
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003420222
Saved in:
8
Konsumentenverhalten in ereignisinduzierten Markenkrisen : Der Einfluss der Markenbeziehungsqualität
Weißgerber, Anja
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10013515496
Saved in:
9
Die Existenz des hybriden Käufers : verhaltenstheoretische Analyse und empirische Untersuchung der Preisbereitschaft von Konsumenten
Schmitt, Sonja
-
2005
-
1. Aufl.
Persistent link: https://www.econbiz.de/10002956498
Saved in:
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