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~isPartOf:"The journal of business & industrial marketing"
~subject:"Marketing management"
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Marketing management
Customer value
26
Kundenwert
26
B-to-B-Marketing
13
Betriebliche Wertschöpfung
13
Beziehungsmarketing
13
Business-to-business marketing
13
Relationship marketing
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Value creation
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Lieferantenmanagement
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Supplier relationship management
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Customer integration
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Value co-creation
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Consumer behaviour
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Konsumentenverhalten
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Marketingmanagement
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Strategisches Management
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Evaluation
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Biemans, Wim G.
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The journal of business & industrial marketing
Industrial marketing management : the international journal for industrial and high-tech firms
14
Journal of business research : JBR
7
Journal of retailing and consumer services
6
Journal of the Academy of Marketing Science
6
Journal of marketing management : MM
5
Business horizons
4
Harvard business review : HBR
4
Harvard-Business-Manager : das Wissen der Besten
4
Handbook of research on customer equity in marketing
3
International journal of hospitality management
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of service management
3
Journal of strategic marketing
3
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
Report / Marketing Science Institute
3
Acta scientiarum polonorum / Oeconomia : czasopismo naukowe założone w 2001 roku przez polskie uczelnie rolnicze
2
Central European business review : CEBR
2
European journal of marketing : EJM
2
Gabler Edition Wissenschaft
2
International journal of business excellence
2
Journal of business-to-business marketing
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Kellogg on marketing
2
Management decision : MD
2
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
2
Service business
2
The journal of applied business research
2
The journal of brand management : an international journal
2
The journal of business strategy
2
The journal of product & brand management
2
21st century business practices : the evolving trends in India
1
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
1
Academia : revista Latinoamericana de administración
1
Agricultural and resource economics review : ARER
1
Arbeitspapier / IMMF, Institut für Marketing-Management und -Forschung e.V. an der European Business School, Universität Schloß Reichartshausen
1
Asia Pacific journal of marketing and logistics
1
Asia marketing journal
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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Contemporary research in e-branding
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ECONIS (ZBW)
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1
Value co-creation, dynamic capabilities and customer retention in industrial markets
Preikschas, Michael W.
;
Cabanelas, Pablo
;
Rüdiger, Klaus
; …
- In:
The journal of business & industrial marketing
32
(
2017
)
3
,
pp. 409-420
Persistent link: https://www.econbiz.de/10011662274
Saved in:
2
Strategic account management as a value co-creation selling model in the pharmaceutical industry
Pilon, Francois
;
Hadjielias, Elias
- In:
The journal of business & industrial marketing
32
(
2017
)
2
,
pp. 310-325
Persistent link: https://www.econbiz.de/10011629581
Saved in:
3
Customer flow : evaluating the long-term impact of marketing on value creation
Tretyak, Olga A.
;
Sloev, Igor
- In:
The journal of business & industrial marketing
28
(
2013
)
3
,
pp. 221-228
Persistent link: https://www.econbiz.de/10009743356
Saved in:
4
Dealing with downstream customers : an exploratory study
Hillebrand, Bas
;
Biemans, Wim G.
- In:
The journal of business & industrial marketing
26
(
2011
)
2
,
pp. 72-80
Persistent link: https://www.econbiz.de/10009009733
Saved in:
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