//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Collection of articles of several authors"
~isPartOf:"Critical explorations"
~subject:"Relationship marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Markenpolitik"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Relationship marketing
Brand management
4
Markenführung
4
Online-Marketing
3
Fuzzy sets
2
Fuzzy-Set-Theorie
2
Internet marketing
2
Beziehungsmarketing
1
Brand equity
1
Brand loyalty
1
Corporate culture
1
Cultural identity
1
Customer satisfaction
1
International marketing
1
Internationales Marketing
1
Kaufentscheidung
1
Kulturelle Identität
1
Kundenzufriedenheit
1
Markenartikel
1
Markenpolitik
1
Markentreue
1
Markenwert
1
Mobile communications
1
Mobilkommunikation
1
Purchase decision
1
Social Web
1
Social web
1
USA
1
United States
1
Unternehmenskultur
1
Verbraucherverhalten
1
more ...
less ...
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Collection of articles of several authors
Sammelwerk
1
Language
All
English
1
Institution
All
Information Resources Management Association
1
Published in...
All
Critical explorations
The journal of brand management : an international journal
2
Advances in advertising research
1
Advances in marketing, customer relationship management, and E-services (AMCRMES) book series
1
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
1
European Advertising Academy
1
Evolaris
1
Journal of promotion management : innovations in planning and applied research
1
Prace naukowe Uniwersytetu Ekonomicznego we Wrocławiu
1
Premier reference source
1
Research
1
The journal of product & brand management
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Digital marketing and consumer engagement ; Volume 1
2018
Persistent link: https://www.econbiz.de/10011758597
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->