//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Collection of articles written by one author"
~type_genre:"Bibliography included"
~subject:"Online-Handel"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Marketing"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Online-Handel
Theorie
1,364
Theory
1,364
Deutschland
902
Germany
889
Marketingmanagement
576
Marketing management
563
Marketing
521
Marktforschung
249
Market research
246
Lieferantenmanagement
236
Supplier relationship management
236
Beziehungsmarketing
213
Relationship marketing
212
Consumer behaviour
187
Konsumentenverhalten
187
Internationales Marketing
166
International marketing
154
Bank marketing
115
Bankmarketing
115
Strategisches Management
112
Wettbewerbsstrategie
109
Competitive strategy
106
B-to-B-Marketing
104
Business-to-business marketing
104
Distribution channel
101
Vertriebsweg
101
Marketingtheorie
94
Marketing theory
93
Schätzung
90
Estimation
89
Automotive industry
88
Kfz-Industrie
88
Innovationsmanagement
84
USA
84
Innovation management
83
United States
82
Bank
80
Betriebswirtschaftslehre
79
Business economics
78
Produktdifferenzierung
78
more ...
less ...
Online availability
All
Free
7
Type of publication
All
Book / Working Paper
19
Type of publication (narrower categories)
All
Collection of articles written by one author
Bibliography included
Article in journal
3,027
Aufsatz in Zeitschrift
3,027
Aufsatz im Buch
335
Book section
335
Graue Literatur
162
Non-commercial literature
162
Working Paper
115
Arbeitspapier
112
Hochschulschrift
109
Thesis
72
Collection of articles of several authors
55
Sammelwerk
55
Aufsatzsammlung
54
Conference paper
41
Konferenzbeitrag
41
Case study
39
Fallstudie
39
Lehrbuch
18
Sammlung
16
Textbook
11
Amtsdruckschrift
10
Government document
10
Handbook
10
Handbuch
10
Konferenzschrift
7
Guidebook
4
Ratgeber
4
Bibliografie enthalten
3
Bibliografie
2
Conference proceedings
2
Forschungsbericht
2
Glossar enthalten
2
Glossary included
2
Interview
2
Market information
2
Marktinformation
2
Systematic review
2
Übersichtsarbeit
2
more ...
less ...
Language
All
English
15
German
4
Author
All
Anderl, Eva Maria
1
Cunningham, Peggy
1
Difrancesco, Rita Maria
1
Edelman, Benjamin
1
El Kihal, Siham
1
Goyal, Tarun
1
Gruninger-Hermann, Christian
1
Heinemann, Christopher
1
Holzapfel, Andreas
1
Kuhn, Heinrich
1
Li, Shibo
1
Luo, Jifeng
1
Minner, Stefan
1
Niemann, Antje
1
Ouardi, Yannick
1
Rohrbach, Peter
1
Schmale, Carl Hendrik
1
Scholz, Michael
1
Sebald, Anna Kathrin
1
Sheth, Jagdish N.
1
Varadarajan, Rajan
1
Wagner, Gerhard
1
Wenzel, Stefan
1
Wimmer, Tristan
1
more ...
less ...
Institution
All
Verlag Dr. Kovač
1
Published in...
All
Gabler Edition Wissenschaft : Interaktives Marketing
1
Gabler Edition Wissenschaft : Markt- und Unternehmensentwicklung
1
Legends in strategic marketing
1
Schriften zur Handelsforschung
1
Schriftenreihe electronic commerce, marketing & finance
1
Source
All
ECONIS (ZBW)
19
Showing
1
-
10
of
19
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Information in online purchase decision processes: information extraction, data analysis and economic impact
Wimmer, Tristan
-
2019
Persistent link: https://www.econbiz.de/10012098274
Saved in:
2
Information sharing through digital consumer technologies: individual motivations, costs, and personality determinants - a series of essays
Ouardi, Yannick
-
2016
Persistent link: https://www.econbiz.de/10011492107
Saved in:
3
Three essays on analyzing and managing online consumer behavior
Anderl, Eva Maria
-
2014
Persistent link: https://www.econbiz.de/10010477449
Saved in:
4
Inter-organizational cooperation and interactive
marketing
Varadarajan, Rajan
-
2018
Persistent link: https://www.econbiz.de/10011803915
Saved in:
5
Reinventing the customer shopping experience : value (co-)creation, shopping motivations and typologies in curated fashion retailing
Sebald, Anna Kathrin
-
2018
Persistent link: https://www.econbiz.de/10011974137
Saved in:
6
Essays on the economics of electronic commerce
Luo, Jifeng
-
2008
Persistent link: https://www.econbiz.de/10011573251
Saved in:
7
Multichannel e-commerce: consumer behavior across e-channels and e-channel touchpoints
Wagner, Gerhard
-
2015
Persistent link: https://www.econbiz.de/10011385357
Saved in:
8
Topics in Internet advertising
Edelman, Benjamin
-
2007
Persistent link: https://www.econbiz.de/10009691363
Saved in:
9
Effects of individual differences on the use of consumer information systems - a series of essays
Goyal, Tarun
-
2016
Persistent link: https://www.econbiz.de/10011492106
Saved in:
10
The app store model for enterprise application software
Wenzel, Stefan
-
2018
Persistent link: https://www.econbiz.de/10012012717
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->