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~isPartOf:"Journal of the Academy of Marketing Science"
~subject:"USA"
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Marketing theory
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Marketing
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Peter F. Drucker
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Journal of the Academy of Marketing Science
History of marketing thought ; Volume 1
25
History of marketing thought ; Volume 2
23
Journal of macromarketing : examining the interactions among markets, marketing, and society
21
Journal of marketing management : MM
16
Journal of historical research in marketing
15
History of marketing thought ; Volume 3
8
AMS review : official publication of the Academy of Marketing Science
4
Australasian marketing journal
4
Europäische Hochschulschriften / 5
4
Journal of business research : JBR
4
Journal of marketing education : JME
4
SAGE library of marketing
4
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Management science : journal of the Institute for Operations Research and the Management Sciences
3
Marketing intelligence & planning
3
Rethinking marketing : developing a new understanding of markets
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The evolution of nonprofit marketing
3
The journal of services marketing
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Changing the course of marketing : alternative paradigms for widening marketing theory
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Electronic markets : the international journal on networked business
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European journal of marketing : EJM
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Its Marketing series
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of macromarketing
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Journal of marketing
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Journal of research in marketing and entrepreneurship : JRME
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Legends in marketing
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Marketing research and modeling : progress and prospects; a tribute to Paul E. Green
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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McGraw-Hill series in marketing
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Proceedings series / American Marketing Association
2
Qualitative marketing research : approaches, techniques and analysis
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The marketing review
2
The nature and scope of marketing research
2
Working papers / Lancaster University Management School
2
A reader in marketing communications
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1
Theoretical underpinnings of research in strategic marketing : a commentary
Varadarajan, Rajan
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
1
,
pp. 30-36
Persistent link: https://www.econbiz.de/10011996666
Saved in:
2
New vistas for marketing strategy : digital, data-rich, and developing market (D3) environments : editorial
Sridhar, Shrihari
;
Fang, Eric
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
6
,
pp. 977-985
Persistent link: https://www.econbiz.de/10012153415
Saved in:
3
A holistic market conceptualization
Mele, Cristina
;
Pels, Jaqueline
;
Storbacka, Kaj
- In:
Journal of the Academy of Marketing Science
43
(
2015
)
1
,
pp. 100-114
Persistent link: https://www.econbiz.de/10010489556
Saved in:
4
Revealed reader preference for marketing journals
Hofacker, Charles F.
;
Gleim, Mark R.
;
Lawson, Stephanie J.
- In:
Journal of the Academy of Marketing Science
37
(
2009
)
2
,
pp. 238-247
Persistent link: https://www.econbiz.de/10003851361
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