//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Bibliography included"
~type_genre:"Mehrbändiges Werk"
~subject:"Direct marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Pharmaceuticals"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Direct marketing
Arzneimittel
28
Pharmaceuticals
25
Deutschland
11
Germany
10
Pharmaceutical industry
10
Pharmaindustrie
10
Arzneimittelmarkt
9
Pharmaceutical market
9
Theorie
8
Theory
8
Pharmazeutische Industrie
7
Marketing management
6
Marketingmanagement
6
USA
5
Advertising
4
Gesundheitsökonomik
4
Health economics
4
Medical sciences
4
Medizin
4
Preisregulierung
4
Price regulation
4
United States
4
Werbung
4
Wettbewerb
4
Advertising effects
3
Direktmarketing
3
Elderly people
3
Erfolgsfaktor
3
Gesundheitswesen
3
Health care system
3
Marktsegmentierung
3
Quality management
3
Qualitätsmanagement
3
Strategisches Management
3
Success factor
3
Welt
3
Werbewirkung
3
World
3
Ältere Menschen
3
more ...
less ...
Type of publication
All
Book / Working Paper
3
Type of publication (narrower categories)
All
Bibliography included
Mehrbändiges Werk
Article in journal
111
Aufsatz in Zeitschrift
111
Collection of articles of several authors
5
Sammelwerk
5
Aufsatz im Buch
3
Book section
3
Multi-volume publication
3
Arbeitspapier
2
Graue Literatur
2
Non-commercial literature
2
Working Paper
2
Conference paper
1
Conference proceedings
1
Konferenzbeitrag
1
Konferenzschrift
1
more ...
less ...
Language
All
English
3
Author
All
Mukherjee, Avinandan
3
Published in...
All
International journal of pharmaceutical and healthcare marketing : IJPHM
2
International journal of pharmaceutical and healthcare marketing
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Pharmaceutical direct-to-consumer advertising ; Pt. 2
Mukherjee, Avinandan
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010237499
Saved in:
2
Pharmaceutical direct-to-consumer advertising : past, present, and future
Mukherjee, Avinandan
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010237501
Saved in:
3
Pharmaceutical direct-to-consumer advertising ; Pt. 1
Mukherjee, Avinandan
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009790606
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->