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~type_genre:"Collection of articles of several authors"
~type:"article"
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Industrial marketing management : the international journal for industrial and high-tech firms
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Special section on from strategy frameworks to value-in-use : implementing strategies and theories of B2B marketing and
sales
management
Parvinen, Petri
;
Möller, K. E. Kristian
- In:
Industrial marketing management : the international …
45
(
2015
),
pp. 3-116
Persistent link: https://www.econbiz.de/10010530551
Saved in:
2
Special section: On sales research methodology
Lee, Nick
(
contributor
);
Ahearne, Mike
(
contributor
)
- In:
The journal of personal selling & sales management : JPSSM
32
(
2012
)
2
,
pp. 169-286
Persistent link: https://www.econbiz.de/10009552471
Saved in:
3
Special section on enhancing sales force productivity
In:
International journal of research in marketing : IJRM ; …
27
(
2010
)
1
,
pp. 46-82
Persistent link: https://www.econbiz.de/10003960745
Saved in:
4
Retailing management
In:
Journal of the Academy of Marketing Science
13
(
1985
)
3
,
pp. 147-316
Persistent link: https://www.econbiz.de/10001020251
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