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~person:"Belch, George E."
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Belch, George E.
Gedenk, Karen
14
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11
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10
Rajagopal
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Ebeling, Peter
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Malik, Garima
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Ailawadi, Kusum L.
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Bauer, Hans H.
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Belch, Michael A.
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Kind, Hans Jarle
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The McGraw-Hill/Irwin series in marketing
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USB Cologne (EcoSocSci)
5
ECONIS (ZBW)
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1
Advertising and promotion : an integrated marketing communications perspective
Belch, George E.
;
Belch, Michael A.
-
2012
-
9. ed.
Persistent link: https://www.econbiz.de/10009527669
Saved in:
2
Advertising and promotion : an integrated marketing communications perspective
Belch, George E.
;
Belch, Michael A.
-
2007
-
7. ed.
Persistent link: https://www.econbiz.de/10013483546
Saved in:
3
Advertising and promotion : an integrated marketing communications perspective
Belch, George E.
;
Belch, Michael A.
-
2009
-
8. ed., McGraw-Hill internat. ed.
Persistent link: https://www.econbiz.de/10004922128
Saved in:
4
Advertising and promotion : an integrated marketing communications perspective
Belch, George E.
;
Belch, Michael A.
-
2004
-
6 ed., internat. ed.
Persistent link: https://www.econbiz.de/10014463008
Saved in:
5
Advertising and promotion : an integrated marketing communications perspective
Belch, George E.
;
Belch, Michael A.
-
2001
-
5. ed., internat. ed.
Persistent link: https://www.econbiz.de/10001475521
Saved in:
6
Advertising and promotion : an integrated marketing communications perspective
Belch, George E.
;
Belch, Michael A.
-
2004
-
6. ed., internat. ed.
Persistent link: https://www.econbiz.de/10004781985
Saved in:
7
Advertising and promotion : an integrated marketing communications perspective
Belch, George E.
;
Belch, Michael A.
-
2001
-
5. ed., internat. ed.
Persistent link: https://www.econbiz.de/10004609226
Saved in:
8
Advertising and promotion : an integrated marketing communications perspective
Belch, George E.
;
Belch, Michael A.
-
1998
-
4. ed., rev., internat. ed.
Persistent link: https://www.econbiz.de/10004366907
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