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~isPartOf:"Handbook of social media management : value chain and business models in changing media markets"
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Social Web
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Social web
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Internetnutzung
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Albarran, Alan B.
1
Arango-Forero, Germán
1
Bakker, Piet
1
Benavides, Cristóbal
1
Blinova, Marianna
1
Bock, Andreas H.
1
Bodoky, Tamas
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Brown, Charles
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Chan-Olmsted, Sylvia M.
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Cho, Moonhee
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Christakou, Eleftheria
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Dal Zotto, Cinzia
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Faustino, Paulo
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Friedrichsen, Mike
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Gambaro, Marco
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Ganahl, Richard
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Gershon, Richard A.
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Gray, Birgit
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Grüblbauer, Johanna
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Ha, Louisa
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Haric, Peter
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Herrero, Mónica
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Hille, Sanne
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Hu, Xiao
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Kerkhoven, Marco van
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Khajeheian, Datis
1
Klimis, George-Michael
1
Krumsvik, Arne H.
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Kunz, Reinhard
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Lee, Moonhaeng
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Lugmayr, Artur
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Mai, Li-chuan Evelyn
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Matteo, Stéphane
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Medina, Mercedes
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Moellinger, Terry
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Murschetz, Paul
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Mühl-Benninghaus, Wolfgang
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Nel, François
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Nelke, Astrid
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Nicoli, Nicholas
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Handbook of social media management : value chain and business models in changing media markets
Journal of business research : JBR
439
Technological forecasting & social change : an international journal
241
Journal of retailing and consumer services
220
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
212
SpringerLink / Bücher
195
International journal of internet marketing and advertising : IJIMA
146
Information systems research : ISR
140
Journal of management information systems : JMIS
118
Tourism management : research, policies, practice
115
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
105
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
99
Industrial marketing management : the international journal for industrial and high-tech firms
92
Springer eBook Collection
92
Business horizons
90
Psychology & marketing
86
International journal of business information systems : IJBIS
84
International journal of hospitality management
82
Management science : journal of the Institute for Operations Research and the Management Sciences
82
International journal of advertising : the review of marketing communications
81
Electronic commerce research
79
Journal of marketing communications
79
Management information systems : mis quarterly
79
Journal of internet commerce
76
Journal of marketing management : MM
72
Journal of travel and tourism marketing
72
HMD : Praxis der Wirtschaftsinformatik
70
Journal of promotion management : innovations in planning and applied research
70
The journal of product & brand management
68
Journal of electronic commerce research : JECR
66
International journal of electronic commerce : IJEC
65
Journal of information & knowledge management : JIKM
64
The journal of brand management : an international journal
64
Cogent business & management
61
International journal of electronic marketing and retailing : IJEMR
61
International journal of networking and virtual organisations : IJNVO
61
International journal of technology marketing : IJTMkt
59
Journal of advertising research
57
Journal of marketing
57
Journal of organizational computing and electronic commerce
56
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
55
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ECONIS (ZBW)
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Blogs and social media : the new word of mouth and its impact on the reputation of banks and on their profitability
Christakou, Eleftheria
;
Klimis, George-Michael
- In:
Handbook of social media management : value chain and …
,
(pp. 715-735)
.
2013
Persistent link: https://www.econbiz.de/10009763865
Saved in:
2
"Telekom hilft" : customer service in the
social
web
Bock, Andreas H.
- In:
Handbook of social media management : value chain and …
,
(pp. 443-454)
.
2013
Persistent link: https://www.econbiz.de/10009762857
Saved in:
3
Social media strategies and practices of integrated media companies
Bakker, Piet
;
Hille, Sanne
;
Kerkhoven, Marco van
- In:
Handbook of social media management : value chain and …
,
(pp. 431-442)
.
2013
Persistent link: https://www.econbiz.de/10009762858
Saved in:
4
Social media in Russia : its features and business models
Blinova, Marianna
- In:
Handbook of social media management : value chain and …
,
(pp. 405-415)
.
2013
Persistent link: https://www.econbiz.de/10009762861
Saved in:
5
Facebook : a business perspective on the power of intelligent networking and social media
Gershon, Richard A.
- In:
Handbook of social media management : value chain and …
,
(pp. 375-389)
.
2013
Persistent link: https://www.econbiz.de/10009762864
Saved in:
6
Digital Hollywood : how Internet and social media are changing the movie business
Pardo, Alejandro
- In:
Handbook of social media management : value chain and …
,
(pp. 327-347)
.
2013
Persistent link: https://www.econbiz.de/10009762868
Saved in:
7
Keys to monetize social media in the audiovisual business
Herrero, Mónica
;
Medina, Mercedes
- In:
Handbook of social media management : value chain and …
,
(pp. 311-325)
.
2013
Persistent link: https://www.econbiz.de/10009762870
Saved in:
8
Two faces of growth : linking customer engagement to revenue streams
Zlatanov, Biser
- In:
Handbook of social media management : value chain and …
,
(pp. 289-310)
.
2013
Persistent link: https://www.econbiz.de/10009762874
Saved in:
9
Managing social media value networks : from publisher (broadcast) to user-centric (broadband-narrowcast) business models
Vukanovic, Zvezdan
- In:
Handbook of social media management : value chain and …
,
(pp. 269-288)
.
2013
Persistent link: https://www.econbiz.de/10009762875
Saved in:
10
Media management and social media business : new forms of value creation in the context of increasingly interconnected media applications
Kunz, Reinhard
;
Werning, Stefan
- In:
Handbook of social media management : value chain and …
,
(pp. 253-267)
.
2013
Persistent link: https://www.econbiz.de/10009762877
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